From End-to-End Model to World Model: Algorithm Transition of Chery Intelligent Driving

On March 18th, the Third Yangtze River Bridge in Wuhu staged a scientific and technological wonder: 200 Chery cars with intelligent driving crossed the bridge at a uniform speed of 40km/h, and the intelligent driving feat of zero human intervention in the whole process opened the prelude to the intelligent strategy conference of "oil, electricity and intelligence in the world". Known by the industry as the "Smart Night", this grand event not only launched the 500/700/900 smart driving, but also crushed the technical strength of the industry with the iterative speed of the algorithm, announcing that Chery officially became the first echelon of smart driving in the world.

1 [Chery Automobile Intelligent Strategy Conference was successfully held in Wuhu, Anhui]

[Intergenerational Revolution of Algorithms]

Chery’s intelligent layout presents a clear step-by-step evolution: the end-to-end large model (E2E) mass-produced in 2025 took the lead in breaking the shackles of traditional modularity, and through the direct optimization of perception-decision, the efficiency of the Falcon 500/700 series in anthropomorphic decision-making was significantly improved. What is more worth looking forward to is that Eagle 900 deeply integrates VLA (Visual Action Language Model) with WM, and has dual capabilities of "scene generation+strategy deduction", which can predict complex traffic situations in advance.

"Practice of technical equality"

When the industry focused on the electrified track, Chery opened up a new battlefield with the wisdom of oil and electricity. Falcon Intelligent Driving System innovatively develops a digital twin platform, which overcomes the problem of response delay of traditional fuel vehicle drive-by-wire actuators and shortens the adaptation period of intelligent driving system. This makes such fuel vehicles also have high-speed NOA capability, realizing real technical equality. In the field of Off-Road intelligence, Falcon Intelligent Driving Off-road, the world’s first off-road intelligent driving technology, broke through the perception bottleneck of unpaved roads, and integrated satellite remote sensing data through Xinghai big data platform, which significantly improved the pass rate compared with the traditional off-road auxiliary system.

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[Global data closed loop]

Supporting the technological transition is the global data engine built by Chery. The model learning mileage of 20 million kilometers per day forms a complete closed loop of "global acquisition-cloud training-scene simulation". Especially in overseas markets, 4.5 billion kilometers of real intelligent driving data feedback algorithm optimization has successfully solved regional problems such as the passing rate of complex roundabout in Europe and the perceived stability of dusty weather in the Middle East. Relying on China’s first EU dual certification qualification, Chery plans to land in Europe with Falcon 700 in 2026, and knock on the door of the high-end intelligent driving market with the verification data of 1 billion kilometers in the "digital parallel universe".

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[Ecological competition pattern]

Facing the high-precision map dependence of NCA of Huawei ADS 2.0 and XNGP of Tucki, Chery chose to make a differentiated breakthrough: the update frequency of weekly algorithm iteration is four times faster than the industry average; Full-power type adaptability, covering the pain points of traditional car enterprise transformation; Breakthrough of off-road scenes, filling the blank market of intelligent driving. This technical layout has been verified on ET in Xingyue-a heterogeneous redundant system with 30 sensors, and the decision-making is highly anthropomorphic in the unprotected left turn scene.

From the intelligent driving along the Yangtze River to the verification of 1 billion kilometers in the digital universe, Chery is reshaping the industrial structure with intergenerational innovation of algorithms. When Falcon 900′ s VLA+WM architecture realizes L3-level automatic driving, this technological leap from end to end will lead China’s intelligent driving to a new era dominated by "world model".

Eat glutinous rice balls or Yuanxiao on Lantern Festival? Visiting: Handmade Lantern Festival is shaken out like this.

"When making Yuanxiao, you should first make the stuffing, dip it in water, and then throw it into a basket full of glutinous rice flour and shake it. <a

When making Yuanxiao, you should first make the stuffing, dip it in water, and then throw it into a basket full of glutinous rice flour and shake it. Zhongxin. com Wu Tao photo

  Beijing, March 1 (Reporter Qiu Yu) The Lantern Festival is the first important festival after the Spring Festival. People enjoy lanterns and solve riddles on the lanterns, and of course, they eat Yuanxiao or Tangyuan.

  Some people like to make homemade Yuanxiao or glutinous rice balls, eat them fresh, and have more choices in the taste of stuffing. So, how is Yuanxiao made? What’s the difference between Yuanxiao and Tangyuan?

  How is Yuanxiao made?

  On February 27th, Master Yu Bojun of Daoxiang Village in Beijing showed the process of shaking Yuanxiao in a sales department.

  When making Yuanxiao, you should first make the stuffing, dip it in water, and then throw it into a basket full of glutinous rice flour and shake it. Then dip it in water, continue to roll the glutinous rice flour, and repeat it many times to make it gradually round and bigger.

Yu Bojun dipped the stuffing in water and prepared to throw it into a basket filled with glutinous rice flour. Zhongxin. com Li Jinlei photo

  "In the process of shaking, let the Yuanxiao fully collide, so that the glutinous rice flour can stick more firmly. The whole process takes about 15 minutes when making by hand, and the weight of each Yuanxiao is about 25 grams." Yu Bojun said.

  According to him, the glutinous rice flour used to shake Yuanxiao is made of stone grinding technology, which can retain the nutrients and natural fragrance of glutinous rice to the maximum extent. The glutinous rice dumplings shaken out have high viscosity and are soft and strong to eat.

  Homemade dumplings and sweet dumplings are favored.

  Yu Bojun’s live show attracted many Beijing residents to watch.

  "Now shake Yuanxiao see less and less. This kind of Lantern Festival is fresh. I want to buy some and try it to see if it has an old flavor. " A woman in her fifties and sixties said.

"Yu Bojun's live show attracted many Beijing residents to watch. <a

Yu Bojun’s live show attracted many Beijing residents to watch. Zhongxin. com Li Jinlei photo

  This Lantern Festival, everyone’s enthusiasm for making Yuanxiao and Tangyuan is not low. According to the data provided by JD.COM to the reporter of Zhongxin. com, the sales amount of glutinous rice flour increased by more than 80% in the early period of Lantern Festival.

  The data shows that young and middle-aged people and female users prefer homemade Yuanxiao and glutinous rice balls, and the consumption of glutinous rice flour accounts for a high proportion. Specifically, the consumption amount of female consumers accounts for 69%, and the consumption amount of the 26-45 age group accounts for 77%.

  New tastes are more popular with young people.

  The tastes of Yuanxiao and Tangyuan are getting richer and richer. The reporter visited a number of supermarkets in Xicheng District of Beijing and found that in addition to traditional fillings such as red bean paste and black sesame, new flavors such as roses, blueberries and chocolate are not uncommon.

  "Most of the people who buy new flavors of Yuanxiao or Tangyuan are young people. From the perspective of sales, traditional tastes still dominate." A supermarket staff member said.

"The stuffing used in making Yuanxiao. <a

Stuffing used in making Yuanxiao. Zhongxin. com Wu Tao photo

  Yu Bojun said that sweet-scented osmanthus, hawthorn and buttered cocoa are more popular among young people, and yellow rice and calcium milk, yellow rice and red dates, longan and yellow rice, brown sugar and walnut fillings are the new flavors this year.

  According to the data of JD.COM, post-90s prefer fruit stuffing, mixed flavor and fresh meat stuffing, post-80s prefer mixed flavor, fruit stuffing and peanut stuffing, post-70s like bean paste, black sesame stuffing and peanut stuffing, while post-60s like bean paste, fresh meat stuffing and black sesame stuffing.

  Extension &mdash; &mdash;

  What’s the difference between Yuanxiao and Tangyuan?

  China is known as "Yuanxiao in the north and Tangyuan in the south". What’s the difference between Yuanxiao and Tangyuan?

  Guo Yaping, deputy director of the food factory of Beijing Daoxiangcun Food Co., Ltd., told the reporter of Zhongxin.com that the production technology of Yuanxiao and Tangyuan is different. Yuanxiao is "shaken" and Tangyuan is "wrapped".

"Data Map: After the boiled dumplings, the surface is smoother than Yuanxiao, and the soup is relatively clear.

Data map: After boiled, the surface of glutinous rice balls is smoother than Yuanxiao, and the soup water is relatively clear. Zhongxin. com Qiu Yu

  They also have different appearances. After the Lantern Festival is cooked, there will be a "velvet head" on the surface, that is, there will be floating powder on the surface. When the rice flour is cooked in the pot, the soup will be milky white. Yuanxiao expands rapidly after cooking, and its size is bigger than glutinous rice balls. The dumpling skin is made of dry glutinous rice flour and water into dough, and then wrapped with stuffing, which has better cohesion, smoother surface and clear boiled soup.

  In addition, from the taste point of view, Yuanxiao is more biting and has a prominent glutinous rice noodle flavor; Tangyuan is tender, smooth and soft, and the smell of glutinous rice is not obvious. (End)

City Ride is on fire. You can go to these places in Guangzhou →

You don’t need to be a fitness expert

There are not many technical thresholds.

It can be in groups of three or five.

You can "I" walk alone.

After "City Walk" became

After the "new favorite" of people’s travel and rest

"City Ride" is also hot and "out of the circle"

A pair of iron legs and two sleeves.

Ride your beloved bike and roam the city.

It has become a leisure way for many people to punch in.

The literal translation of "City Ride" is city riding. The so-called riding, riding tools are bicycles. China’s cycling culture has experienced ups and downs. In 1956, a 28-inch "permanent" model was rolled off the assembly line, and New China had the ability to independently design and produce bicycles. From "Phoenix" to "Flying Pigeon", the bicycle was not only one of the "three big things" for generations of Chinese people to get married, but also connected with the mobile China in the eyes of their parents. Later, with the rise of vehicles such as family cars and battery cars, the status of bicycles as "commuting kings" was gradually replaced.

What is the charm that makes bicycles a new favorite again? Let’s talk about it today.

one

Why is Citylide fascinating?

The popularity of Citylide is beyond many people’s imagination. According to statistics, at present, there are more than 100 million people cycling regularly in China, and nearly 10 million people participate in cycling. Except for a few professional cyclists, most people still take the City Ride route, which is a hobby of cycling. Walk too slowly, drive too fast, and ride just right.

Notes on cycling on social platforms.

So, why do so many people have a special liking for the new "online celebrity Movement" of City Ride?

The sense of surprise of "meeting unexpectedly"

For office workers who work from nine to five in the city, the usual life path is fixed between home and work, and the scenery on the way to and from work every day is similar. Different from the simple commuting at two o’clock and one line, Citylide’s route is more random and diverse, and it can also bring more fresh experiences.

Riding and stopping on a "popular" path, maybe something new will pop up at the next intersection: an ice-cold special latte, a pot of steaming cakes and snacks … A moment of free energy can cure the fatigue of the day.

Ultimate pure "cost performance"

Compared with style and style, nowadays, people pay more attention to the cost-effective life, and consumption has also changed to practicality, applicability and economy, and City Ride meets everyone’s needs. As a zero-emission travel mode, City Ride can not only reduce the carbon emissions in the transportation field to a certain extent, but also contribute to environmental protection. It also finds a "three-all" solution that can not only exercise, but also change the sports scene for urban people who are inconvenient to exercise due to conditions such as venues and equipment.

In addition, riding can also choose not to match the speed, not to roll the equipment, and how much investment is controlled by yourself. Although the word City Ride seems to carry the label of exquisite petty bourgeoisie, in fact, the cost is not high and the operation is simple. What everyone pursues is the happiness of "doing more with less money".

"God Assist" of Social Platform

A large number of "planting grass" posts and sharing posts on social platforms have sent a wave of "god assists" to the popularity of Citylide, attracting the attention of a large number of sports enthusiasts.

Every weekend or weekday night, about three or five friends unlock different cycling routes and various new ways of playing, and explore new fun of urban life during cycling, which has become a lifestyle sought after by more and more people.

2

How can City Ride be more comfortable?

What are the precautions?

When we ride a bicycle, there are three parts of our body that are in direct contact with the bicycle, that is, our hands (handlebars), our feet (pedals) and our buttocks (seat bags). The relationship between the contact points between the body and the bicycle and our height directly determines the posture, muscle force efficiency and comfort when riding.

How should we adjust these points according to our height?

We usually ride a bike, and we often adjust the distance between these points by adjusting the height of the seat bag to adjust the force angle of the thighs and knees when pedaling. If the height of the seat bag is too high or too low, the leg muscles will not be at the proper angle of force when riding, resulting in insufficient muscle strength, which will reduce the riding efficiency and make us feel uncomfortable.

Some studies have found that for cyclists, there is still a 30-degree bend (that is, a slight bend of the knee) in the knee bending angle (as shown in the figure) when the pedal is stepped to the end, and riding with a body leaning forward angle of 55 is the most comfortable.

Source: Priego Quesadaji, Pé rez-Soriano P, Lucas-Cuevas AG, Salvador Palmer R, Cibriá n Ortiz de Andarm. Effect of Bike-Fit in the Perception of Comfort, Fatigue and Pain. J Sports Sci. 2017 Jul; 35(14):1459-1465. doi: 10.1080/02640414.2016.1215496. Epub 2016 Aug 4. PMID: 27490817.

Next, I will teach you a simple way to adjust the height of the seat bag. The specific method is to hold the seat bag under your arm and straighten your arm. If your fingertips are just at the center of the car, then the height of the seat bag is more appropriate.

Although this adjustment is not accurate enough, it is no problem for you to ride comfortably for several kilometers. Of course, if your driving skills are poor and the road conditions are complicated, you can lower the height of the seat bag a little to make an emergency stop.

Of course, the original intention of riding is no matter how good and the experience is wonderful. If there is no safety as the premise, nothing can be discussed. These safety knowledge should be kept in mind:

Cycling in the right place

When riding, you should choose a square or park with riding lanes; When riding a bike on the street, be sure to take the bike lane, and it is strictly forbidden to walk through the traffic; Avoid cycling in crowds. Pedestrians who are knocked down by bicycles, especially those who hurt their heads, are likely to face fatal risks.

Riding age should be legal.

Article 72 of the Regulations for the Implementation of the Road Traffic Safety Law of the People’s Republic of China stipulates that driving bicycles, tricycles, electric bicycles and motorized wheelchairs for the disabled on the road shall comply with the following provisions: driving bicycles and tricycles must be at least 12 years old; Driving electric bicycles and motorized wheelchairs for the disabled must be at least 16 years old.

Obey the rules and order

When riding a non-motor vehicle on the road, it is necessary to pass in the non-motor vehicle lane; If there is no non-motor vehicle lane on the road, you should drive along the right side of the road. During riding, you should obey the traffic signals, stop at the red light, go at the green light, don’t race against the second, don’t be distracted, ensure safety before passing, and don’t rush through the red light for a moment!

Stay away from vehicle blind spots.

When a large vehicle turns, the trajectories of the front and rear wheels do not coincide, which will present a meniscus-shaped blind zone. If you are in this area at this time, it is easy to be blown down and involved in the bottom of the car, resulting in a crushing accident.

If you want to enjoy riding, it is not only related to urban planning and traffic management, but also depends on the joint efforts of every cyclist.

three

Guangzhou 520 km cycling road

Embrace City Ride

Guangzhou recently launched 520 kilometers.

Mountain and sea riding the road

You can punch in the classic scenic spots in the city

You can also get close to nature

Focus on a sense of relaxation

Schematic diagram of the main line of 520km mountain and sea cycling road in Guangzhou.

Guangzhou’s 520-kilometer mountain and sea cycling road is about 520 kilometers long, reaching Liuxihe National Forest Park in Conghua in the north, passing through the Pearl River Belt and reaching Nansha Beach in the south.

The landscape pattern of Yunshan Lianzhushui and the green infrastructure space occupying about two thirds of Guangzhou’s urban area have laid a good foundation for the development of cycling roads. With the long-term efforts of Guangzhou, the prototype of cycling systems such as greenway, Bidao, country road and municipal road slow lane has been built.

Li Hu Bi Dao.

Taking the cycling road as the carrier, connecting dots and lines into a network, connecting traditional villages, industrial heritages, industrial towns, ecological, agricultural, historical, urban, marine and other landscape resources in series, creating a number of theme sections, promoting comprehensive land improvement in the whole region with high quality and efficiency, and helping the "100 million project" and the construction of green and beautiful Guangzhou.

four

Guangzhou cycling route recommendation

Swipe up and down to view

"Ride" on a stream

Mountains and rivers, drunk beauty oxygen bar.

Conghua is famous for its rare hot springs, beautiful scenery and fresh air. Three or five confidants meet to relax by riding outdoors.

Bidao, Wenquan Town, Conghua.

Riding along the Liuxi River, you can enjoy the national version pavilion, hot spring scenic spot, Mibu town, Congdu wetland park, ecological design town and other scenic spots, enjoy the magnificent scenery such as "mountains, water, fields, beaches and pavilions", and also go deep into natural oxygen bars such as Liuxi River Forest Park, Shimen Forest Park and Fengyunling Forest Park to feel the infinite charm of nature.

"Riding" in Zengcheng

Zengjiang Gallery, lingering.

Zengcheng has rich waterfront scenery and greenway network foundation, among which the greenway cycling route in Zengcheng District is one of the ten "2023 China Outdoor Sports Boutique Cycling Routes" issued by China Cycling Association, and it is also the only selected route in Guangdong Province.

Zengjiang Gallery Bidao.

The route runs through the north and south, surrounded by mountains and water, and mainly passes through roads such as Zengfang Road and Lijing Avenue, and is connected in series with Zengjiang Gallery, Liantang Spring Scenery, He Xiangu Scenic Area, White Narcissus Waterfall and Lihu Wetland. Ride across the winding rural roads, enjoy the beautiful Wei town, the old street Gu Xiang, the Hemei village and the flowery greenway along the way, and experience the continuous picture of the blending of humanities and natural landscapes.

"Riding" meets the new central axis

Prosperous business capital, enjoy vitality

Guangzhou’s new central axis links nature, gathers commerce and trade, and opens up its sources. Ride all the way along Ersha Island and Yuejiang Road Bidao, and enjoy the beautiful scenery along the river and the bustling city.

Read Jiang Lubi Road.

There are many landmark buildings in the CBD of Pearl City, high-grade office buildings and high-end shopping malls, and there are many people in Guang Zhouta, flower city square, Haixinsha, Ersha Island and Pagoda. The atmosphere of Pazhou artificial intelligence gathering area is getting stronger, and trams are passing by. The theme flower road of Yuejiang Road makes the most beautiful Guangzhou Road. Pazhou Exhibition Hall tells the long history of a thousand-year-old business capital, and children’s parks, exhibition parks and post stations are available for cyclists to rest.

Riding in Panyu

Pastoral water town, ancient rhyme and new wind

There are many famous villages, citizen farms and holiday farms in Lingnan in the eastern suburb of Panyu, including daling village, a cycling resort and Gull Island, as well as modern leisure agriculture demonstration areas such as Hualong, Lianhuazhou and Gull Island.

Gull island in the evening.

Riding along the road, rivers are intertwined, bridges are criss-crossing, fish ponds are connected with rice fields, orchards and farms are interlaced, one side is the lion ocean with clear water and blue sky, and the other side is the leisurely and tranquil pastoral scenery, which is quiet and peaceful and refreshing.

Ride to Nansha

South of the coast, facing the wind by the sea.

Along the Jiaomen River, Lingshan Island, Tsim Bi Road, Pazhou Waterway and Huigu Super Dike, a series of ecological corridors stretch along the bi-colored embankment.

On both sides of Jiaomen River in Nansha.

Riding along the road, you can have a panoramic view of endless waves and sunset, and experience "stealing a half-day leisure" from the busy urban life. The 21st Surge of Nansha, known as the "Antarctic of Guangzhou", has been going south along the Bidao of Wanqingsha Island, overlooking the boundless Lingdingyang at the mouth of the Pearl River with "Yunshan Zhushui", and feeling the vast nature at the southernmost tip of Guangzhou by the sea breeze.

The world is so fast.

Sometimes I want to slow down.

Experience mountain and sea riding in Guangzhou

And don’t forget to pay attention to safety.

Enjoy the pleasure of riding.

Reference: People’s Daily Popular Science, People’s Daily Review, Zhejiang Propaganda, Guangzhou Daily, China Guangzhou Publishing, Popular Science China.

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Original title: "City Ride is on fire, you can go to these places in Guangzhou →"

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Bicycles are returning to the city, and the annual cycling volume in Beijing has risen to 950 million.

Since the opening of the bicycle lane connecting Huilongguan and Shangdi, 5.24 million people have cycled, contributing more than 1,500 tons of carbon emission reduction. Last year, the Second Ring Road completed the optimization and transformation of the slow-moving system. The width of the non-motorized vehicle lane was more than 3 meters, and the traffic efficiency increased by 25% … These data are only a microcosm of the improvement of the slow-moving system in Beijing. More detailed changes have made the citizens feel more secure when riding and walking, and it has become a social consensus to respect slow-moving gradually.

 

According to the survey data, in 2021, the proportion of slow traffic trips in the central city of Beijing reached a new high in the past 10 years, reaching 47.8%, an increase of 6.9% over 2017, and the citizens’ willingness to travel slowly continued to increase. By the end of 2021, 84.1% of the citizens thought that the slow-moving rectification was effective.

 

According to the plan, this year, Beijing will continue to promote the transformation and upgrading of the slow-moving system, promote the construction of the east extension project and the south exhibition project of bicycle lanes, optimize the slow-moving corridors of the East Third Ring Road and the North Fourth Ring Road, and improve the walking and cycling environment.

 

Shijingshan Insurance Industrial Zone has created a slow-moving system demonstration zone through the "four-way integration" of waterfront greenway, garden trail, park service road and air corridor, attracting many citizens to choose cycling and walking. Beijing News reporter Wang Guibin photo

 

"Small actions" achieve "big effects" in improving the slow-moving environment

 

The south exit of Meishi Street is the node connecting Meishi Street and Liangguang Street. There is not only a business district nearby, but also a number of residential communities. There are many cars and people every day. Since August last year, a bicycle-patterned left turn signal light has been added to the signal pole at this intersection. Cyclists who turn from west to north can turn left only by waiting for the green light once, and the passing time is only 15 seconds.

 

Before this, cyclists need to get off at the crosswalk and wait for the signal light twice to completely pass the intersection, which takes at least 3 minutes. In order to speed up, many cyclists will risk cycling through crosswalks, even diagonally crossing and retrograde.

 

At the intersection of Wangfujing Street and Dashamao Hutong, after a series of transformations, the turning radius of vehicles increases, and motor vehicles need to slow down. Both roads have 2.5-meter-wide non-motor vehicle lanes, and bicycles pass smoothly.

 

This change is due to the continuous upgrading of the slow-moving system promoted by Beijing.

 

At the end of 2019, Beijing put forward the transportation development concept of "slow travel priority, public transport priority and green priority", which fully reflected the transformation from "car-oriented" to "people-oriented" in terms of planning, construction, management and law enforcement, and some changes in details made citizens feel more at ease when riding and walking.

 

"It can be said that it has achieved great results with small moves. Since 2021, a total of 74 bicycle intersections have been set up in Beijing, and the traffic flow lines and access rights of motor vehicles, non-motor vehicles and pedestrians have been clarified, and the traffic order at intersections has been significantly improved." Jing Lubo, the first-level director of the Urban Road Management Office of the Beijing Municipal Transportation Commission, said that the transformation of the intersection of Wangjing West Road and Futong West Street is very representative. The original intersection was too large, which led to serious interweaving of people and vehicles. After the transformation, it was reduced from 8,000 square meters to 3,000 square meters, the intersection area was reduced by about 60%, the pedestrian crossing distance was shortened by about 25%, the traffic capacity of motor vehicles at the intersection was improved by about 10.6%, and the queue length of motor vehicles was reduced by about 26.1%. "In Beijing, such big intersections are gradually slimming down." Jing Lubo said.

 

Shijingshan Insurance Industrial Zone is also a typical achievement of Beijing’s slow-moving system transformation. Through the "four-way integration" of waterfront greenway, garden trail, park service road and air corridor, a slow-moving system demonstration zone has been built, attracting many citizens to choose cycling and walking.

 

In Shijingshan Insurance Industrial Zone, citizens take leisure exercise in the waterfront greenway. Beijing News reporter Wang Guibin photo

 

More abundant and smooth road choices also make the order in the waterfront greenway better and better. Peng Peng, head of the Road Facilities Section of Shijingshan District Urban Management Committee, said that when the greenway was first opened, there would be electric vehicles driving in, which was a safety hazard. "At that time, we also planned to send more people on duty to discourage them. However, after the slow-moving system of other roads near the river was upgraded, electric cyclists found that it was more spacious and smoother to bypass other roads. Naturally, they did not walk through the greenway. By increasing supply, they also achieved the effect of standardizing order."

 

Carry out the physical examination of slow traffic, and make improvement according to the problems.

 

"What is the current situation of the traffic environment of the slow-moving system? Has the transformation achieved practical results? In what areas can we make efforts in the next step? "

 

These problems are all concerned by Wang Shuling and his colleagues. Wang Shuling is the head of the slow traffic team of Beijing Traffic Development Research Institute and the director of the track institute. Her research in the field of slow traffic and monitoring the results of Beijing slow traffic management will provide reference for relevant departments to formulate policies and determine future action plans. "Slow-moving transformation is not a blank sheet of paper, there will be many difficulties and obstacles, and it is a long-term work."

 

She believes that bicycles are not only a means of travel, but also an important way to alleviate congestion, improve residents’ health, promote street vitality and help reduce carbon emissions. "In the future, the slow traffic environment in Beijing will be more friendly, and the slow traffic will also be deeply integrated with the charm of the city and the health of residents."

 

Starting from 2020, based on the development level of Beijing’s slow traffic and drawing lessons from the advanced experience of international cities such as Copenhagen and London, the transportation department will build a travel effect-oriented evaluation and assessment system for slow traffic services.

 

"In fact, it is to carry out physical examination for our slow traffic system. Only by objectively reflecting the status quo and finding problems can we formulate more targeted upgrading and transformation plans." Wang Shuling said that 2020 is the initial year of Beijing’s slow traffic physical examination. Around the use effect, more than a dozen indicators were set in three dimensions: facilities, management and usage. In 2021, fine-tuning, road tree-lined and other indicators were added, which also reflected the focus on the actual needs and demands of citizens.

 

Through the physical examination of slow traffic, the spatial data information of slow traffic in six districts, Tongzhou District and Economic and Technological Development Zone was formed for the first time. On this basis, the Work Plan for Improving the Quality of Slow Traffic System was studied and formulated for three consecutive years. With the joint efforts of various departments and local governments, 43 projects were formulated and promoted according to the target in 2020 and 2021, and the construction of slow traffic system formed a benign closed loop.

 

The "physical examination results" in 2021 showed that the non-motor vehicle width compliance rate in the core area, Shijingshan District and urban sub-centers all exceeded 80%, with the core area having the highest compliance rate of 83%. At the same time, in recent years, with the continuous improvement of facilities governance and order management, the illegal phenomenon of facilities occupying trails and motor vehicles invading bicycle lanes has been continuously improved. In 2021, the rate of facilities occupying trails decreased by 10.5% compared with that in 2020, and the rate of illegal intrusion of bicycle lanes decreased by 47% compared with that in 2020. A safe and friendly bicycle travel environment has gradually taken shape.

 

Bicycle lanes have contributed 1,500 tons of carbon emission reduction.

 

In Beijing, cycling and walking have become more comfortable, and it has increasingly become a social consensus that cars make way for bicycles and respect slow travel. According to the survey data of the third party, among the international cities with similar population size, the mileage of slow traffic facilities in Beijing ranks in the forefront, and the mileage of bicycle lanes ranks first in the total scale.

 

Among all modes of transportation, cycling can be regarded as a "zero-carbon" travel choice. According to the research data of Beijing Traffic Development Research Institute, bicycle travel can reduce carbon dioxide emissions by 0.17 kg per person per kilometer compared with car travel. The change of travel structure is very important for "carbon neutrality". If a car user switches to cycling, it can reduce one ton of carbon emissions a year, and basically achieve the goal of "carbon neutrality" from an individual perspective.

 

There is a tidal lane on the bicycle lane, which can be used in the morning and evening rush hours. Beijing News reporter Wang Guibin photo

 

In 2019, Beijing built the first bicycle lane with a total length of 6.5 kilometers, connecting Huilongguan and Shangdi Software Park. Compared with private cars and buses, it saved travel time by 32% and 50% respectively, which solved the travel problems of a large number of commuters.

 

"Now, cycling is not only a mode of transportation, but also a way of life." Wang Shuling introduced that the operation of bicycle lanes not only provided convenient transportation options, but also cultivated a large number of "iron powder" for bicycle commuting. Up to now, the cumulative usage of bicycle lanes has exceeded 5.24 million person-times, and the average daily riding volume is 4,500-5,000 vehicles/time. According to the calculation of traffic mode transfer of users of bicycle lanes, bicycle lanes have contributed more than 1500 tons of carbon emission reduction.

 

Nowadays, Beijing is promoting the construction of slow traffic demonstration roads to drive more citizens to choose cycling as a green mode of transportation.

 

After the bicycle lane is completed and opened to traffic, the west extension project will continue to be implemented in 2020, and the left turn sign of non-motor vehicles and special signal timing will be added at the intersection for the first time. In 2022, the east extension and south exhibition projects of bicycle lane will be started, and the radiation-driven function of bicycle lane will be completely activated to build a brand-new green commuter corridor.

 

Last year, the optimization and reconstruction project of the second ring auxiliary road slow-moving system was also a "star project". After the reconstruction, the width of non-motor vehicle lanes reached more than 3 meters, the traffic efficiency increased by 25%, and the morning and evening peak riding flow and traffic speed increased by 8% and 5% respectively. The quality improvement projects of slow-moving systems such as the extension line of Dongdan North and South Street and Ping ‘an Street have also been completed one after another, and the whole road has achieved slow-moving priority, smooth riding and proper walking.

 

On October 10, 2021, the Second Ring Road was really "riding"-on the way to the public welfare cycling activity of the Second Ring Road slow-moving system. Beijing News reporter Wang Guibin photo

 

Bike-sharing’s annual cycling volume reaches 950 million.

 

Bicycles are "returning" to Beijing, and the service and management measures need to be constantly improved and strengthened.

 

In 2021, the proportion of slow traffic trips in central Beijing reached a new high in the past 10 years, reaching 47.8%, an increase of 6.9% over 2017, and the citizens’ willingness to travel slowly continued to increase. On 51 roads, such as Xinjiekou Outer Street and Tiantan East Road, the number of morning peak rides exceeds 3,000 per hour.

 

The total number of bike-sharing in Beijing is about 950,000, and the daily average number of riders exceeds 2.4 million, making it the best choice for connecting urban rail transit.

 

Since entering Beijing in 2016, bike-sharing has played an active role in connecting the "last mile" of public transport and advocating citizens’ green travel. At present, the number of operating enterprises in bike-sharing has been reduced from 16 in its heyday to 3 in Meituan, Hello and Qingcheng, and the number of operating vehicles has been adjusted from 2.35 million to about 950,000. The compliance rate and dynamic access rate of operating vehicles are above 95%, initially forming a "1+N" pattern with one operating area in the central city and n operating areas in the suburbs, and the vehicle operating area has gradually expanded from the Fifth Ring Road to all administrative districts. In 2021, the annual cycling volume of bike-sharing in the city reached 950 million, and the highest cycling volume in a single day exceeded 4.71 million.

 

In order to continuously standardize the development of the Internet bicycle industry, the Municipal Transportation Commission has established a comprehensive supervision system to promote the healthy development of the industry. In order to standardize the parking of these bike-sharing and promote the integration of the slow-moving system and rail transit, Beijing has completed the construction of 224 bike-sharing electronic fences in 51 key rail transit stations, realizing the settlement of the entry. Up to now, more than 26,000 parking areas have been designated in bike-sharing, and 16 no-parking areas have been publicized in the core area, and the coordinates of all parking areas, no-parking areas and parking management areas have been pushed to enterprise clients to guide citizens to park in an orderly manner. At the same time, through the joint convention jointly launched by operating enterprises and industry associations, the riders who repeatedly violate the rules will be jointly punished, riding will be restricted, and citizens will be guided to regulate their car use behavior.

 

Citizens ride in Shijingshan Insurance Industrial Zone. Beijing News reporter Wang Guibin photo

 

Compress the space of motor vehicles and return the road to walking and cycling.

 

A survey on the slow-moving system shows that more than 54% of Beijing residents believe that motor vehicle interference is the most important factor affecting riding comfort, among which "illegal parking" and "unreasonable parking space setting" are more intuitive; There is also a survey by relevant departments that nearly 70% of cyclists believe that order is an important factor affecting cycling.

 

Yang Xinmiao, deputy director of Tsinghua University Transportation Research Institute, has been engaged in research work in the fields of green transportation and traffic safety for a long time, and he often chooses green travel modes such as cycling.

 

He believes that it is the key to ensure the smooth and orderly slow-moving system to go its own way. "The sidewalk is for people to walk, and the bicycle lane is for people to ride." In this regard, he put forward a number of specific suggestions: no parking within three parking spaces at intersections, no parking within two parking spaces at bus stops, no parking within two parking spaces at the entrance and exit of residential areas, and shopping malls, schools, hospitals, etc. should help smooth the walking and cycling in front of the door, and motor vehicles should be allowed at night.

 

In order to further protect the right of way, Beijing is gradually rectifying the parking spaces with problems, and continuously strengthening the order management of the slow-moving system and increasing the investigation and punishment of roadside violations of motor vehicles. In the future, new electronic toll parking spaces on roads will also be reviewed in advance, and can only be set if the width of non-motor vehicle lanes is met.

 

Jing Lubo introduced that Beijing has compiled a series of planning documents such as "Beijing Slow Travel System Planning (2020-2035)" to clarify the future development orientation of the slow travel system, and formulated a series of standards and technical rules such as "Technical Guide for Improving Pedestrian and Bicycle Traffic Facilities in Beijing", highlighting the principle of street space allocation with priority on walking and bicycles. It is the first time to reduce the width of motor vehicle lanes to widen bicycle lanes and trails, pay attention to the priority of slow travel at intersections, and set up bicycles.

 

This year, the slow corridor of the East Third Ring Road and the North Fourth Ring Road will be optimized.

 

The work of promoting the construction of slow-moving system continues. In May this year, Beijing successively issued the Traffic Development and Construction Plan of Beijing during the Tenth Five-Year Plan and the Action Plan for Comprehensive Traffic Management of Beijing in 2022, which set clear requirements for improving the slow traffic environment in the future.

 

Jing Lubo told reporters that this year, Beijing will continue to make efforts to improve the slow-moving system. At present, relevant plans are being formulated and improved. "Typical projects include the slow-moving corridor construction projects of the East Third Ring Road and the North Fourth Ring Road, and will continue to optimize bicycle lanes and trails along the route to make green travel smoother and safer."

 

According to the Action Plan for Comprehensive Traffic Management in Beijing in 2022, in 2022, Beijing will continue to optimize and upgrade the green travel environment, and accelerate the construction of Dongtuo (Liangzhuang West Street-Lincui Road) and Nanzhan projects of Huilongguan Bicycle Dedicated Road; Optimize the slow corridor of the East Third Ring Road and the North Fourth Ring Road (Haidian Bridge-Zhixinqiao) to improve the walking and cycling environment; With the goal of building city slow traffic system, which mainly serves commuting, we will speed up the compilation of slow traffic planning and build a slow priority demonstration block, with at least one in the central city, Tongzhou District and Economic Development Zone. At the same time, it will also promote the connection and integration of garden greenways, waterfront roads and urban road slow-moving systems. Build 20 slow-moving boulevards to increase the comfort of walking and riding. Create 21 cycling routes of "Walking in Beijing" to promote the deep integration of slow travel and tourism.

 

If we turn our attention to the long-term goal, Beijing’s expectation for slow traffic is not limited to the traffic field, not only to "build a pedestrian and bicycle-friendly city and form a continuous and safe slow traffic network", but also slow traffic will become a part of citizens’ healthy life.

 

"Beijing Traffic Development and Construction Plan during the Tenth Five-Year Plan" depicts such a picture for the future development of the slow-moving system: in the "last mile" connection of public transportation, walking and cycling will play a greater role; The slow-moving system in the Fifth Ring Road is continuously networked, all eligible roads are divided into non-motor vehicle lanes, and bicycle priority signs are added to all non-motor vehicle mixed roads; Pedestrians will also be safer when crossing the street. Pedestrians will have exclusive safety facilities when crossing the street, and bicycles will no longer need to detour and retrograde when passing. Streets and blocks will also be more suitable for walking slowly. When riding on the road, citizens will enjoy more trees and trees, and the riding environment will be more comfortable and pleasant.

 

Beijing News reporter Yan Jianfei

Editor Zhang Lei proofreads Liu Yue.

49 people in Jiangxi successfully avoided danger with meteorological warning as the guide.

Recently, two successful hedging cases of geological disasters in Ganzhou and Pingxiang, Jiangxi Province in early March were affirmed and praised as typical cases by the Risk Monitoring and Comprehensive Fire Prevention Department of the Emergency Management Department.

The circular pointed out that these are two typical successful hedging cases of village-level initiative, decisive disposal in counties and townships, municipal early warning and forecasting, and provincial forward-looking planning.

Ganxian District, Ganzhou City: 32 people evacuated overnight.

Since March 2, there have been strong lightning and short-term heavy precipitation in Ganxian District of Ganzhou City for several days. At 9: 30 on March 4, Zeng Junbin, the information reporter of disaster risks and hidden dangers in Luotian Village, Shadi Town, found a mountain crack in front of a house where villagers lived in concentration, so he immediately reported it.

"On March 3, there will be the first strong convective weather in our district this year, and all towns and relevant departments should take precautions in advance." Previously, on February 28th, Ganxian Meteorological Bureau produced and sent meteorological information materials to the district party committee, district government and relevant departments. From 12: 00 on March 3, Ganxian Meteorological Bureau issued warning signals of yellow thunder, blue gale and orange hail, which quickly reached more than 6,000 emergency responders and grassroots information workers in the whole region through SMS, WeChat and other channels.

"After receiving the meteorological warning information, we immediately organized village cadres and information reporters to conduct a comprehensive investigation of the risk points of hidden dangers of geological disasters." Ceng Wei Lin, secretary of the Party branch of Luotian Village, said.

At the same time, the Ganxian District Emergency Management Bureau, together with natural resources, meteorology and other departments and the government of Shadi Town, quickly organized experts to rush to the site for investigation, and confirmed that there were cracks more than 50 meters long in the mountain, and there were signs of new cracking and sinking, and landslides might occur at any time, threatening the safety of residents and high-voltage transmission lines under the mountain. The village committee transferred 32 people from 6 households involved in the risk overnight, and set up physical isolation facilities and warning signs in dangerous areas.

"Meteorological early warning information provides an important decision-making basis for us to carry out defense and emergency rescue work in time." Liu Huajun, director of the Flood Control Office of Ganxian District Emergency Management Bureau, said.

Shangli County, Pingxiang City: 17 people successfully avoided danger.

At 12: 35 on March 4, Li Hua, the information reporter of disaster risks and hidden dangers in Fengqiao Village, Chishan Town, Shangli County, Pingxiang City, immediately rushed to 22 groups of geological disasters in Fengqiao Village for inspection after receiving the warning information of strong convective weather.

Li Hua immediately reported the findings in time when he found that the wall of Hu Qingjie’s farmhouse was cracked, the road in front of the house collapsed and the ground showed signs of settlement. "There is a risk of house collapse, which directly threatens the safety of 6 households and 17 people."

Previously, on February 28th, Shangli County Meteorological Bureau predicted through the analysis of meteorological data that the precipitation process was obviously convective from the evening of March 2nd to the 5th, and some towns and villages might experience short-term heavy precipitation, and made meteorological information materials to be submitted to the county party committee, county government, county flood control departments and relevant towns and villages, prompting them to prepare for defense.

"After seeing the meteorological warning information released by the meteorological department in the township work group, I will conduct inspections in the village at the first time." Li Hua said.

After receiving the reported information, the county emergency management bureau and Chishan town government immediately organized cadres to rush to the scene simultaneously and take emergency measures to timely transfer 17 people from 6 households threatened by hedging and properly resettle them.

As of March 5, before the arrival of precipitation, all scheduled transfer personnel were evacuated safely.

(Author: Tang Huang Liang Zhu Junjun Dai Wenjuan Sophir Hwang Editor: Zhang Lin)

2020 (First) China enhanced environmentally friendly vehicle Awards Ceremony

  On January 11th, 2020 (the first) China enhanced environmentally friendly vehicle Awards Ceremony was successfully held in Hainan International Convention and Exhibition Center under the guidance of China Council for the Promotion of International Trade Automobile Industry Branch and co-sponsored by Auto Watch magazine and Tsinghua Automobile Engineering Development Research Institute.

2020 (First) China enhanced environmentally friendly vehicle Awards Ceremony

  With the original intention of energy saving and emission reduction, the annual general election in enhanced environmentally friendly vehicle, China set the selection scope in the environment-friendly vehicles with advanced energy saving and emission reduction technologies, such as pure electric vehicles, plug-in hybrid vehicles and oil-electric hybrid vehicles, and let China’s own brands, new power brands, joint ventures and imported brands compete on the same stage. All the participating vehicles have gone through the initial evaluation, real vehicle physical test, expert evaluation, final evaluation meeting and other links. The whole evaluation set up six evaluation systems, including physical test, style design, manufacturing level, driving experience, safety performance and intelligent network connection, which comprehensively tested the performance and manufacturing quality of the participating vehicles. In the end, 12 models stood out and won the annual award.

2020 (First) China enhanced environmentally friendly vehicle Awards Ceremony

  Award-winning car companies include independent brands such as BYD, Geometry and GAC New Energy, joint ventures such as GAC Acura, GAC Honda, GAC Toyota, Dongfeng yueda Kia, Dongfeng Honda and Beijing Hyundai, as well as new car-making forces such as Weilai, Xpeng Motors and Future Auto.

  At the award ceremony, dozens of mainstream media such as Sohu Auto, Tencent Auto, Sina Auto, iQiyi Auto, Cheyou Headline, and representatives of award-winning car companies witnessed this glorious moment.

2020 (First) China enhanced environmentally friendly vehicle Awards Ceremony

  Driver of the Year Award Dongfeng yueda Kia K5 Plug-in Hybrid

  Reasons for winning:The appearance of Jin Dao makes it feel better to run, which is a masterpiece and a global design. Cutting-edge hybrid system can save fuel and worry. Low-center-of-gravity body, highlighting sports genes, handling and comfort. The omni-directional intelligent driving assistance system is both exciting and calm.

2020 (First) China enhanced environmentally friendly vehicle Awards Ceremony

  Beijing Hyundai Angino pure electric driver of the year award

  Reasons for winning:Strong power, sports chassis training and various driving modes induce passion in life in silence. Excellent global technology platform, intelligent and integrated security system, not only fun, but also unlimited interest.

2020 (First) China enhanced environmentally friendly vehicle Awards Ceremony

  Tucki G3 2020 Endurance Award of the Year

  Reasons for winning:Not only does it charge fast, but it also runs far. The 520km NEDC has a comprehensive working condition, and a pure electric intelligent SUV that can be said to leave is running without fear of the end.

2020 (First) China enhanced environmentally friendly vehicle Awards Ceremony

  Outstanding Quality Award of the Year Dongfeng Honda CR-V Sharp and Mixed

  Reasons for winning:After more than ten years of classic inheritance, it has gained the support and trust of 1.5 million car owners. Nowadays, it is to protect thousands of families with a brand-new attitude, with high quality, large space, low power consumption and long battery life. I fell in love at first sight and felt at ease without moving.

2020 (First) China enhanced environmentally friendly vehicle Awards Ceremony

  Outstanding quality award of the year BYD Song Pro DM

  Reasons for winning:Global design, the United States out of the international norm; Intelligent network connection, playing the trend model; German luxury car chassis is set up, with perfect balance between comfort and movement. Super five-star safety standards, rest assured that sailing, all the way for you.

2020 (First) China enhanced environmentally friendly vehicle Awards Ceremony

  Wit award of the year GAC new energy Aion LX

  Reasons for winning:A pure electric monster, 3.9 seconds to break 100, comparable to a million super-run. A world-leading super-intelligent body, Intelligent IoT and Autopilot System 3.0, can see farther, respond faster and drive more stably. Self-evolving new experience of the Internet of Everything, knowing you, cars and life.

2020 (First) China enhanced environmentally friendly vehicle Awards Ceremony

  Power Award of the Year GAC Honda 10th Generation Accord Sharp Hybrid

  Reasons for winning:The third generation i-MMD hybrid power system, 260TUBRO powerful power, low center of gravity body, racing-class seats, steering wheel deceleration paddles, have willful explosions and enjoyable push backs, and the driving pleasure is unexpected.

2020 (First) China enhanced environmentally friendly vehicle Awards Ceremony

  Best High Performance Vehicle of the Year K50

  Reasons for winning:4.6 seconds 100 kilometers acceleration, born for "urgent" speed; 200km/h top speed, fighting for "extreme" speed. Smart design, dynamic beauty, natural blood, every look is heart-pounding. Brembo’s high-performance brakes, front and rear dual-motor four-wheel drive, and lightweight design of the whole car shine with performance everywhere.

2020 (First) China enhanced environmentally friendly vehicle Awards Ceremony

  Best hybrid car of the year GAC Acura CDX Sport Hybrid

  Reasons for winning:Fine drilling appearance, eye-catching when you enter the eye. Textured interior is intimate when you enter the heart. I-MMD dual-motor hybrid power allows high performance and low fuel consumption. Pleasant and extreme driving safety is not limited to "what the naked eye can see", but also pays more attention to the calm control of "unknown dangers".

2020 (First) China enhanced environmentally friendly vehicle Awards Ceremony

  Best Hybrid GAC Toyota Ralink Shuangqing E+

  Reasons for winning:EV pure electric, HEV strong hybrid, free switching, free driving, no mileage anxiety, but ultra-low fuel consumption. Enjoy the benefits and the sense of movement. Exclusive brown interior and glazed blue appearance, from the inside out, showing texture and charm.

2020 (First) China enhanced environmentally friendly vehicle Awards Ceremony

  Best Electric Vehicle of the Year-Geometry A

  Reasons for winning:Flowing, multidimensional and avant-garde, it presents the balance between technology and aesthetics from the outside to the inside. A model of aerodynamics, the power does not leave, the battery life is more reliable, L2 plus intelligent driving, safety has its own guarantee, and the future guards the present.

2020 (First) China enhanced environmentally friendly vehicle Awards Ceremony

  Model of the Year Award-Weilai ES6

  Reasons for winning:Excellent space, extraordinary control, 4 seconds new members of the club, can be warm, but also run wild. 510km long battery life, NIO Pilot automatic assisted driving system, the world’s first electric energy service system, dare to define the future and dare to create the future.

2020 (First) China enhanced environmentally friendly vehicle Awards Ceremony

  At the end of the award ceremony, all the guests at the scene issued a declaration of "building a beautiful ecological home with environmentally-friendly smart products". This is a simple declaration, but it is a heavy commitment, which embodies the responsibility and responsibility of our autobots. I hope that the whole society will join us in caring for the earth on which we live and building our beautiful home together.

2020 (First) China enhanced environmentally friendly vehicle Awards Ceremony

Special Planning | Creation Methodology of "She"

From Christina’s voice on behalf of the "middle-aged actress" on the hot search last year, to Ma Yili’s call for women’s reproductive autonomy recently, feminist issues have been hot in the public opinion field in recent years.

The fiery topic of "She" was quickly reflected in the film and television industry, with women as the narrative subject, and the theme content of "She" concerned about "female expression" gradually came to the stage. This year, the summer drama market has become the world with the theme of "She": Twenty Don’t Confuse, Nothing But Thirty, He doesn’t really love you that much, Skyscrapers, White Moonlight, Dear Yourself and other dramas have emerged one after another, causing widespread concern. According to the public information of the dramas that have been started and are to be broadcast, a large number of female-themed dramas such as last romance, Bitter Girl, Just Youth, Great Girl, Family heirloom and Dress Up will follow.

With the increasingly fierce competition in the field of "She", what changes have taken place in the creation of "She"? What kind of works are more easily recognized by the audience and resonate with the audience? What are the problems in the creation of "She"? How to crack and realize innovation? 

From "Big Lady" to "Urban Woman"

Looking at the whole drama market, the female theme has always been an existence that cannot be ignored. However, in the past, the female orientation in many works was trapped in a chicken feather and obsessed with the battle between mother-in-law and daughter-in-law; Or it is getting narrower and narrower on the road of "big woman". Dai Qing, a professor at the School of Drama, Film and Television, Communication University of China, said that most of the once popular female dramas were cross-type, and there were female protagonists in various theme types such as costume idol dramas, historical legendary dramas and urban emotional dramas. "But the more female dramas, the more often they showed the pattern of’ overbearing president falling in love with me’." These dramas take "Female Legends and Inspirations" as the publicity gimmick, but what they show is how women step by step reach the peak of their lives by relying on men who prefer themselves. There are also some female dramas, which are more like the gender transformation of male dramas, and the background is not realistic.

In recent years, some female dramas have obviously changed their styles and perspectives, and gradually turned to the creation of female realistic themes, such as My First Half Life, Ode to Joy and Beijing Women’s Picture Book, etc., which have won considerable discussion. However, the creative habit of some works "relying on love to promote the plot" has not changed. "Many women still have the support of the overbearing president." In Dai Qing’s view, some dramas are covered with the cloak of "female inspiration", but inside they are the "fairy tale" love of materialized women. "But how romantic the image is, how cruel the reality is."

With the creation upsurge of realistic themes, the theme of urban women has become a new hot spot and ushered in a blowout last year. These works deeply explore the theme of women’s self-growth and transformation, and face up to all kinds of problems encountered by modern urban women in career, love and family. Recently, a survey conducted by Guduo Data Research Institute on 23 TV dramas about urban women in recent years shows that the female topics in these dramas mainly focus on the female workplace, female independence, family of origin, self-identity, domestic violence, etc. Among them, women’s workplace, women’s independence and family of origin are the three most common topics, and they are also the hot topics of general discussion.

Dai Qing believes that the prosperity of the theme of "She" is an important symbol of the prominent aesthetic superiority of women at present, which is closely related to the general improvement of women’s economic status and social status. Especially in the era of media integration, women as the main audience help the fan economy, and the number of young and middle-aged female screenwriters is increasing day by day. These factors have greatly enhanced the power of "she" and created a popular theme of "she" on the screen. Shown in the creation of family ethics drama, urban emotional drama, youth campus drama, etc., female group drama has become a major creative highlight. Ode to Joy series and Nothing But Thirty’s Twenty Don’t Confuse, released by Ning Meng Film this summer, are all representative works of female group drama. Interestingly, the roles of some male characters in these works began to change. "In many female dramas this year, men no longer play the role of escort for women, and some men even become obstacles to women’s growth." 

Zhou Kehui, the producer of iQiyi’s self-made drama development center, once participated in the creation of the female drama "Blame You for Being Too Beautiful". She believes that the root of the change in the theme of "she" lies in the increasing realistic pressure faced by women. "These pressures come not only from family, but also from society and the workplace. How to integrate emotions and careers, how to face social topics such as fertility and age, and the complex situation faced by women have attracted more and more attention, so works focusing on new women in the workplace came into being. "

Look at the reality and show the truth

From the overall performance of this year’s drama market, we can see that focusing on the realistic works of urban women, with in-depth discussion on women’s workplace, life, family and other aspects, has achieved good ratings and aroused many audiences’ resonance.

Zhang Yingji, a screenwriter in Nothing But Thirty, thinks that it is very difficult to create female themes. The social role of women in the new era has changed a lot, but the audience is still demanding the female roles in the plays. How to balance the realism and the audience’s acceptance is a major difficulty in script creation. Zhang Yingji emphasized that it is very important to observe and record life when creating female themes. "For example, the moving master and intermediary brother who appeared in Nothing But Thirty are actually met in my usual life. I silently wrote down their words and professional characteristics, and then digested them into my works. " In Zhang Yingji’s view, this kind of characters and plays with the rough texture of life is the cornerstone of the realism of realistic works.

Creating a female image with a sense of the times and real temperature is the key to the breakthrough of female themes. Xu Xiaoou, executive vice president of Ning Meng Film and the chief producer of the TV series "Twenty Don’t Confuse" in Nothing But Thirty, said that "Twenty Don’t Confuse" took a long time to gain insights from the post-1995 generation, "depicting the group images of this generation, and then refining the portraits of people, such as their personality, outlook on money, values and love, and then putting them into the main plot to build a story." The refining and expression of 30+ female portraits is also the core difficulty in Nothing But Thirty’s creative process. Xu Xiaoou believes that to create a role, it is necessary to integrate special typical people with high-concentration details, which will arouse real resonance, that is, "the reality of the world half a foot off the ground." 

Zhou Kehui believes that works that are close to the audience’s life and hit the audience’s pain points are more likely to resonate and then go out of the circle. "People-oriented, reflecting the positive spirit of the times, observing real life, conveying universal empathy, and warming people’s hearts while showing true humanity, such works can arouse the audience’s expectations, jump out of their own genre circles, trigger discussions, and achieve the effect of being out of the circle." In Zhou Kehui’s view, the audience will not pay for a work that is completely "irrelevant to me". "If the audience needs to spread spontaneously, the work is bound to show what they face together or what they expect to see."

For the creation of female themes, Yang Hongtao, a professor at the School of Drama, Film and Television of China Communication University, believes that it is necessary to grasp three levels: "At the story level, we must treat the relationship between life flow and drama dialectically, and we must grasp the dialectical relationship between the two aspects; On the role level, in order to achieve the collusion of typicality and uniqueness, we must capture a character in the female images of different occupations, ages, circumstances, regions, incomes and academic qualifications; At the level of topic selection, it is necessary to hit the target audience more accurately, expand its circle boundary and break through intergenerational barriers. "

There are hidden worries behind prosperity.

There are also hidden worries behind the prosperity of her theme creation. Yang Mingpin, deputy director of the Development Research Center of the State Administration of Radio, Film and Television, said that in recent years, women’s themes have increased dramatically, and several excellent works with both word-of-mouth and topics have appeared. This is the exploration result of contemporary realistic drama, which reflects the confusion and pursuit of women’s life value brought about by the social progress and rapid changes in contemporary China, and has certain value and is worthy of recognition; But on the other hand, we should also see the serious problems exposed by these female dramas. "That is, the aesthetic focus is lost in the narrow and small, and it is limited to expressing the small world of certain types of female individuals, ignoring the big world and era of contemporary China women, and the social environment is not typical." 

Yang Mingpin believes that although some works attract onlookers, they have not produced greater spiritual strength to inspire and lead people, their aesthetic value is difficult to break through, and their artistic aftertaste is difficult to last. "This actually illustrates a creative phenomenon: lofty realism is bound to write profound changes and high-spirited spirit in the great era. If we ignore the times, it can only be a small world of office and family life. Although it is exquisitely written and innovative, it is difficult to improve the spiritual height, cultural connotation and artistic value, and it is difficult to climb the peak of art. "

Dai Qing believes that women’s theme creation has a certain extreme tendency in character setting. For example, the female characters in some works have a strong materialistic pursuit and moral sense, which will make the characters full of anxiety and tension and easily lead to hot topics on the Internet. However, this kind of role setting has great singularity and lacks real typicality. "Typicality is not the superposition of legendary and bizarre, but the typical meaning should be oriented to the public, with both individuality and universality, so that people can see their own shadow in typical characters."

In some contemporary urban women’s works, the drama of "Green Tea Little Three" and "Tearing love rat by Hand" can always trigger a wide-ranging discussion on the Internet. Dai Qing believes that in the performance of the relationship between men and women, it is not appropriate to treat it as binary opposition and tension. In fact, whether it is a sweet pet drama or a confrontation between the hero and heroine, it is a more extreme treatment, which may seem very enjoyable and easy to cause social topics, but it is not a clever writing after all; It is the general direction of drama creation to show the harmony of the family and the gender and convey the gentle and normal ethics.

Regarding the problems existing in the creation of "She", Zhou Kehui also mentioned "suspension" and whether the play can maintain the original intention of discussing the topic of "women’s independence". "The fundamental thing in the creation of women’s themes is to do a good job in designing people. How to solve the problems faced by women, how to choose in the face of love, should be set according to the person’s design and the growth line of characters, and combined with the reality to do landing and restoration. In this way, this female image is full, her choice is logical, and her growth is moving and convincing. "

Life is the source of constant innovation.

The creation of any theme needs constant innovation. "Women+suspense" is undoubtedly a new direction of female theme creation this year. For example, the small-budget online drama "Dangerous She" at the beginning of the year, "Imperfect She" starring Zhou Xun, and the recent broadcast of "White Moonlight" and "Skyscraper" all belong to this category. Ouyang Lou, a post-90s screenwriter, is also concerned about the rise of the new type of "women+suspense". "Previously, women’s works were mostly concentrated in the areas of idols, feelings and family ethics, but now female audiences are obviously not satisfied with this, and they hope to have more rich and novel ways to tell women’s stories. In addition, more and more female audiences are beginning to prefer exciting, complex and brain-burning plot modes, and suspense works are no longer exclusive to men. "

Xie Ying, general manager of Youku Drama Center, said that female themes are hard currency. Youku will continue to explore and deepen the female market with platform users and related users as the core. This year, it will launch many love women dramas with different themes, and will continue to increase the number of female suspense categories. "We have some new ideas, and we are also making corresponding layouts: First, the emotions are more full; Second, the types are more diversified. I also hope that more and more works will resonate with the audience in terms of women’s self-awakening and character growth. " In addition to the already broadcast White Moonlight, Youku will follow up with other series such as Cloister Pavilion, Fog Tracking and Sten. In these dramas, women are no longer the functional role of foil, but the main promoter of the plot and the subject and foothold of values.

Dai Qing hopes that the creators can further expand their creative ideas, broaden their cultural horizons, explore broader women’s life problems, pay attention to ordinary women, and show the living conditions of different female groups; At the same time, we should link the independence of women’s spiritual personality, women’s liberation with the development of the whole society, and the self-reliance and self-improvement of different groups and individuals, and make an overall grasp and consideration to create a more honest, credible, rich and diverse female image. She believes that many classic dramas at home and abroad, such as Golden Marriage, Parents’ Love, Massage, Beautiful Times of Daughter-in-law and Please Answer 1988, can be used as aesthetic objects for creators to study and refer to. "Learn how these classic works deal with the ripples of daily life, create poetic and aesthetic feelings of life, and how to grasp the dramatic temperature and discretion. The fertile soil of life is an inexhaustible mine, and innovation still comes from life. "

Specially planned | Braving the wind and waves of "She" drama series

"She" series braving the wind and waves

Methodology of "She" Theme Creation

Nothing But Thirty: Depicting female images with a sense of the times and real temperature.

Skyscraper: A Realistic Expression of Women’s Dilemma

"White Moonlight": The Suspense of "She" Constructs a Female Observation Perspective

Short-term financial management will become history. Where is the 22 trillion financial management going?

  CCTV News:The sharp edge of the new asset management regulations hanging over the wealth management market has finally fallen, and the 100 trillion-scale asset management industry has officially ushered in a milestone of compliance.

  On April 27th, the People’s Bank of China, the Insurance Regulatory Commission of the Bank of China, the China Securities Regulatory Commission and the State Administration of Foreign Exchange jointly issued the Guiding Opinions on Regulating the Asset Management Business of Financial Institutions (hereinafter referred to as the Opinions).

  China’s asset management products span different financial markets and have the characteristics of channels. The contradictions between various industries engaged in asset management business and cross-market areas are concentrated. Some financial institutions still have problems such as excessive leverage, multi-layer nesting and rigid redemption in the process of asset management business.

  With the increasing scale of asset management products, the risks also rise rapidly. If left unchecked, once the risk erupts, it will be transmitted across industries and markets, affecting not only China’s financial market, but also the real economy and ordinary financial consumers.

  Therefore, the implementation of this new asset management regulation is of great significance, which is not only related to the national financial stability at the macro level, but also affects the entire financial market structure. From the perspective of ordinary investors, the new asset management regulations will also have a certain impact on the short-term stock market and bond market. How exactly will that affect our "money bag"?

  What is asset management?

  According to the Opinions, asset management business refers to financial services that banks, trusts, securities, funds, futures, insurance asset management institutions, financial asset investment companies and other financial institutions are entrusted by investors to invest and manage the entrusted investors’ property.

  Generally speaking, asset management is asset management, and we hand over money to professional institutions for investment and management, that is, financial management on behalf of customers. So, have you asked relevant institutions to help manage assets?

  The data shows that in recent years, the scale of asset management business of China’s financial institutions has been rising. By the end of 2017, regardless of cross-holding factors, the total scale has reached tens of billions of yuan, mainly including seven categories of asset management products, namely off-balance-sheet wealth management of banks (22.2 trillion), trust (21.9 trillion), asset management plan of securities companies (16.8 trillion), asset management plan of funds and their subsidiaries (13.9 trillion) and Public Offering of Fund (.

  But as long as there is wealth management, it can’t escape the 100 trillion asset range. In other words, as long as you have financial management, you will definitely be related to asset management products.

  Just broke the exchange, Say No to protect the capital and interest!

  Bank wealth management occupies the largest scale in the entire wealth management market, and the biggest impact of the new asset management regulations is bank wealth management, which is also the area with the highest participation of ordinary people. Many ordinary people choose bank financing, the main reason is not only to protect the income, but also the income is higher than the deposit interest. However, after the implementation of the new asset management regulations, bank financing is no longer allowed to protect the income.

  The "Opinions" clarify that financial institutions shall not promise to protect capital and income when conducting asset management business. When it is difficult to pay, financial institutions shall not advance payment in any form.

  Article 19 of the Opinions also clarifies what behavior belongs to rigid redemption. To sum up simply, the behavior of financial institutions to deal with the principal-guaranteed income when the wealth management products cannot be redeemed as scheduled or are difficult to redeem is defined as rigid redemption. Figuratively speaking, financial institutions borrow money from you at a fixed interest rate, and give you the principal and interest at maturity. If you earn more, the institutions keep it, and if you lose, the institutions post it to you.

  In fact, not long ago, Guo Shuqing, Chairman of China Banking and Insurance Regulatory Commission, reminded investors that they should report the statement of "capital preservation and high returns", because it is impossible to achieve high returns with capital preservation. This statement belongs to financial fraud. The new regulations also express the determination to break the rigid redemption: any unit or individual who finds that a financial institution has a rigid redemption behavior can report it to the financial management department, and if the verification is true and the contents of the report are not mastered by the relevant departments, appropriate rewards will be given.

  "Rigid redemption deviates from asset management products &lsquo; Entrusted by others to manage money on behalf of others &rsquo; The essence of raising the risk-free rate of return and interfering with the price of funds not only affects the decisive role of the market in resource allocation, but also weakens market discipline, leading some investors to take risks and speculate, financial institutions are not conscientious, and moral hazard is more serious. " The relevant person in charge of the central bank said when answering a reporter’s question.

  Therefore, if there is an organization that publicizes that its own wealth management products protect the capital and income, everyone should be careful! Then, with the restrictions on the usual behaviors in financial market propaganda such as "capital preservation", how do people’s financial management concepts and behaviors need to adapt? Yin Zhentao, deputy director of the Law and Finance Research Office of the Institute of Finance of the Chinese Academy of Social Sciences, said: "Wealth management products and asset management products are inherently risky, not deposits, and high returns are doomed to high risks. Only by adhering to this principle, financial institutions will not take risks or regulatory arbitrage for rigid redemption. For ordinary people to manage their finances, they must strengthen their risk awareness and financial management knowledge. "

  Short-term financial management will become a thing of the past.

  Usually, the longer the term of wealth management products, the higher the income. However, at this stage, there are a large number of short-term non-guaranteed wealth management products for less than three months, which are favored by market investors because of their high yield and are often very popular. But in fact, these short-term bank wealth management are all investing in long-term assets, but banks invest in long-term assets with short-term funds through maturity mismatch.

  In this new asset management regulation, there are new provisions for this kind of situation, that is, the cycle of wealth management products: financial institutions should strengthen the long-term management of asset management products, and the term of closed asset management products should not be less than 90 days.

  The restriction of this cycle will have a certain impact on investors with high liquidity requirements. For ordinary people, the biggest difficulty is to make a choice between liquidity and income, and short-term liquidity must be given up if income is to be obtained. Therefore, it may attract some short-term financial management funds to turn to the more liquid money fund field, or enter the current savings.

  The investment threshold has increased.

  Investors in asset management products are divided into two categories: unspecified public and qualified investors. Unspecific people are well understood by the public, that is, ordinary people who do not need professional financial knowledge, investment experience or a lot of money. In addition to bank wealth management, the wealth management that ordinary people have more contact with is the fund.

  According to the Opinions, public offering products and open private offering products are not allowed to be graded. Therefore, the implementation of the new regulations will greatly increase the threshold of private placement products issued by banks, brokers, funds and other institutions, because the threshold of qualified investors has increased.

  According to the new regulations on assets, the specific conditions of qualified investors are clearly defined as follows: (1) Having more than 2 years of investment experience and meeting one of the following conditions: family financial net assets are not less than 3 million yuan, family financial assets are not less than 5 million yuan, or my average annual income in recent 3 years is not less than 400,000 yuan. (2) A legal entity with a net asset of not less than 10 million yuan at the end of the latest year. (3) Other circumstances that the financial management department regards as a qualified investor.

  For the relevant standards of qualified investors, the new regulations clearly define the investor groups and sources of funds, and the entry threshold for investment has also been greatly improved. This means that people who do not meet the corresponding standards cannot make relevant investments.

  Wealth management income is expected to increase and the transition period will be extended to the end of 2020.

  According to the new asset management regulations, with the net management of bank wealth management, net wealth management may become a product that cannot be underestimated in the wealth management market.

  At present, most bank wealth management products are expected rate of return, that is to say, a good investment period and rate of return, regardless of capital preservation or non-capital preservation, are basically paid together with the income. Net worth products are different, just like buying a fund, which needs to be valued every day. If you earn more, it will be yours, and if you lose, there will be no subsidies. If the net value is 0.8, your money will be 80,000 yuan, and you will lose 20,000 yuan. On the contrary, if the net value is 1.3, you will earn 30,000 yuan.

  Compared with traditional capital preservation financing, the expected return of net worth financing is more volatile, and investors need to have certain risk tolerance, but the return may be higher. Through the management of net worth, people can know the risk of products and their own income space, and will gradually establish the investment concept of "the buyer is responsible".

  Since the release of the draft of the new regulations on asset management, a considerable number of investors have begun to worry about what to do with their old products after the introduction of the new regulations. Will it "draw water with a sieve" because it does not meet the requirements?

  The new regulations have made it clear that the transition period for the setting of "new and old products" will be extended from June 30, 2019 in the draft for comments to the end of 2020 in the official Opinions. It can be said that the extension of this transition period is a positive adjustment beyond expectations.

  In the long run, the new regulations will help accelerate the transformation of asset management products and services, guide the asset management business back to the essence of "entrusted by people and managing money on behalf of others", and promote the asset management business to be more standardized and healthy. However, there is a long way to go to standardize asset management business and prevent and control financial risks. Financial institutions, regulatory authorities and all sectors of society must further form a joint force and pay more wisdom and efforts to help the industry enter a stage of steady development. (Text/Li Shanshan Comprehensive Editor from: People’s Daily Xinhua News Agency)

Seize the new opportunity of consumption upgrading, and China’s consumer market will continue to upgrade and expand.

  At the 4th China International Import Expo (China International Import Expo(CIIE) for short), the China market, with a population of over 1.4 billion and a middle-income group of over 400 million, attracted the attention of many trading partners and multinational enterprises. The reporter of Economic Information Daily learned in China International Import Expo(CIIE) that China will make efforts in many aspects to promote consumption upgrading, build a strong domestic market, open up the domestic and international markets at a high level, and share the development opportunities of China with the world.

  Data show that the total retail sales of social consumer goods in China increased from 20.6 trillion yuan in 2012 to 39.2 trillion yuan in 2020, nearly doubling in eight years. China has become the second largest consumer market in the world, with continuous optimization of consumption structure, rapid growth of sales of upgraded goods, continuous expansion of green, healthy and sustainable consumption and rapid development of service consumption. In the first nine months of this year, China’s Engel coefficient was 29.8%, down 0.7 percentage points compared with the same period last year; Service consumption accounted for 52.3% of residents’ consumption expenditure, up by 2.4 percentage points.

  At the 4th Hongqiao International Economic Forum "Sub-forum on New Consumption Trends under the New Development Pattern of Double Circulation", Wang Shouwen, Vice Minister of Commerce and Deputy Representative of International Trade Negotiations, said that China has a large market with a population of 1.4 billion and the largest middle-income group in the world. The consumption structure of residents is in the stage of continuous upgrading, with obvious multi-level and diversified demand characteristics, and the consumption market has great potential, strong resilience and sufficient vitality, and has broad development space.

  Wang Shouwen emphasized that China will unswervingly deepen reform and open wider to the outside world, more efficiently connect the internal and external markets and share essential resources, and promote the steady recovery and sustainable development of consumption, which will not only meet the growing needs of China people for a better life, but also inject more positive energy into the international community. "At present, China is speeding up the construction of a new development pattern with the domestic big cycle as the main body and the domestic and international double cycles promoting each other. Consumption is an important engine of economic development, an important support for promoting high-quality development and achieving high-quality life, and plays an important role in building a new development pattern. " He said.

  At the opening ceremony of the fourth China International Import Expo(CIIE), China announced that it would pay more attention to expanding imports and promoting balanced trade development; Add import trade to promote innovation demonstration zones, optimize the list of cross-border e-commerce retail imported goods, promote the landing processing of imported goods in border trade, and increase imports from neighboring countries; Promote the integration of domestic and foreign trade, accelerate the construction of an international consumption center city, develop "Silk Road E-commerce", build a modern logistics system, and enhance cross-border logistics capabilities.

  The continuous release of market potential and the favorable opening-up have further ignited the enthusiasm of foreign-funded enterprises for China’s consumer market. In the food and agricultural products exhibition area, the reporter saw durian in Malaysia, fragrant rice in Thailand, coffee in Colombia, wine in Argentina and beef in Uruguay &hellip; &hellip; Multinational enterprises bring special products and compete to open the China market with the help of China International Import Expo(CIIE) platform.

  Some countries organized delegations to participate in the exhibition, and the exhibition organizations in Japan, Denmark, Poland, New Zealand and other countries expanded the exhibition area and organized more small and medium-sized enterprises representing their own characteristics to participate in the exhibition. Among them, only the exhibition area in Central and Eastern Europe exceeds 1,500 square meters, and the number of enterprises exceeds 60.

  Not only special agricultural products and food exhibits have attracted much attention, but also upgraded electronic products, jewelry and beauty cosmetics have become the highlights in China International Import Expo(CIIE). The reporter saw that in front of the Samsung booth, the latest tablets, smart watches and wireless Bluetooth headsets were all unveiled; Shiseido showcased the company’s cutting-edge technology and its major brands, and explored investment opportunities in China’s beauty and health fields; Deluca Jewelry has brought many sets of new jewelry, and regards China International Import Expo(CIIE) as an ideal platform to show brands and products to the China market &hellip; &hellip;

  The demand for market upgrading in China has also become the driving force for enterprise innovation. According to Xie Weibo, member of Danone’s global executive committee and president of China and Oceania, consumption in China is escalating, and consumers have great demand for health and natural products. "In order to keep up with the pace of China, Danone has established an open laboratory for life nutrition in China, paying more attention to promoting the development of local science and technology and innovating for the China market." Xie Weibo said.

  Huang Degui, president of Samsung in China, said that Samsung is very optimistic about the market prospects in China. It is understood that as a company that has participated in China International Import Expo(CIIE) for four consecutive years, Samsung, driven by innovation, continues to show the industry the cutting-edge technologies that will lead the future development, and enrich the expectations of China consumers for a better life through innovative products.

  Kentaro Fujiwara, CEO of Shiseido China, stressed that Shiseido, as an international beauty group based on the 40th anniversary of China, continues to be optimistic about the development prospects of the China market. "We will take a two-pronged approach to seize development opportunities by adding a series of strategic measures of local R&D and introducing global innovation." He said.

  Wei Wang, director of the Institute of Market Economy of the State Council Development Research Center, said that in the process of accelerating the construction of a new development pattern, consumption has become the core driving force, key link and important hub of the dual-cycle development, providing huge market opportunities for global multinational companies. At the same time, there are a large number of new consumption demands in China market, which provides rich application scenarios for scientific and technological innovation of global enterprises, and is conducive to promoting the innovation and development of domestic and foreign enterprises and upgrading the industrial structure.

Revealing the scam of "short video window with goods"

"Rapidly increasing traffic" and "getting more money every day" are all gimmicks to reveal the "short video window with goods" scam.

Nowadays, short-sighted band goods are very popular, and many people also have the idea of live broadcast with goods. Some criminal gangs use short video accounts to operate teaching packages, and cutting a video can quickly increase traffic and make more money, laying a scam.

Fictitious traffic success stories trick users into buying high-priced packages.

Xiao Gan of Shenzhen, Guangdong Province fell into the trap. Xiao Gan bought a set meal from a so-called short-sighted band cargo team and successfully opened a window and set up a small shop online. So, can he get the benefits he expects?

Victim Xiao Gan: After buying it back, I found it very difficult to study the course. As long as I bought their more advanced package, I didn’t need to operate it. Someone would help me to run this account, send videos and run my window. I thought at that time that I had paid more than 2,000 yuan, and if I could really reach that income, I could. Then I bought an upgrade package, totaling more than 9000.

However, this so-called short-sighted band cargo team’s promise to Xiao Gan is in great contrast with reality.

Victim Xiao Gan: At the beginning, the account did have a little profit, but not much. Then I asked him, and they gave me a lot of reasons to say that the market was not good.

Xiao Gan, who realized that something was wrong, began to contact the other party to refund the money. However, I didn’t expect the other party to change his previous enthusiasm and refused Xiao Gan’s request very strongly.

Victim Xiao Gan: They said that we signed the contract. If we signed the contract, I was helping you run it, but the effect could not be fully predicted. I thought I should have been cheated, so I called the police for help.

Xu Maofu, a policeman of the Criminal Police Brigade of shenzhen public Longhua Branch: These effects promised by them in the contract have not been realized at all so far, and the marketing means are in line with the situation of fraud.

The investigation shows that this group has great suspicion of fraud, and the main criminal of the gang is Zhong. So what is the actual operation of this gang? After investigation by the police, they found that the company was located in an office building in Longhua District, Shenzhen, and the division of labor among gang members was very clear.

Xu Maofu, a policeman of the Criminal Police Brigade of shenzhen public Longhua Branch: One is the sales department, the other is the operation department, the other is the after-sales department, and the last is the teaching department, which is composed of these four departments. Sales is responsible for attracting customers, and the operation is to help these victims run his online shop, but in fact they don’t know how to operate, so the company doesn’t need many people in this area, mainly in the sales department. Their employees go to work like normal employees. You can’t tell from the appearance that this is a fraud company.

After grasping the conclusive evidence, the police handling the case decided to arrest the criminal gang.

Xu Maofu, a policeman of the Criminal Police Brigade of Longhua Branch of shenzhen public: On July 20th, a net-closing operation was launched, and 45 people were arrested in total. At present, the funds involved in the case have been frozen to more than 3 million yuan.

After the suspect arrived, the police decided that this was a new type of fraud case. However, the criminal suspect’s fraud method is very similar to the online shop fraud that occurred frequently many years ago, and it is a brand-new deformation of online shop fraud.

Chen Zhuowei, a policeman of the Criminal Police Brigade of shenzhen public Longhua Branch: In the drainage stage, they will promote their company on some short video platforms, so that some people can watch these short videos and think that this company is very powerful.

After the victims pay the first sum of money, the suspects will induce these victims to continue to invest.

Xu Maofu, a policeman of the Criminal Police Brigade of Longhua Branch of shenzhen public: The initial amount is more than 2,000, and it can be upgraded to 9,800 later, and the highest one can be upgraded to the flagship version of 26,800 yuan. They will say that you have invested more than 2,000 yuan at present, and how many fans you have, and then a video broadcast may also exceed 10,000. He said that only when you invest more money can you achieve better operational results. Some victims often hold on to it. Since they have invested some money and hope to make greater profits, they think it is better to gamble again.

However, no matter how invested, the goods in the victim’s short video window can never reach the sales volume advocated by the criminal suspect.

Xu Maofu, a policeman of the Criminal Police Brigade of Longhua Branch of shenzhen public: When the victim felt cheated, he expressed strong dissatisfaction, and even when he wanted to call the police to defend his rights, they were forced to find their own employees to buy his products for the corresponding victims and make some sales, and then asked the company to make some fake fans and make some broadcasts to stabilize the victim.

At present, the suspect involved in the case has been criminally detained by the public security organs according to law, and the case is under further investigation. The police reminded that we must be vigilant about online projects that promise high returns and get rich quickly.