Tomb-Sweeping Day’s last holiday.

　　Friends circle in Guangdong neighborhood

　　Once again, it was screened by heavy rain and hail.

　　this morning

　　A strong thunderstorm cloud belt swept across Guangzhou.

　　Hail occurred in Liwan and other places.

　　There are heavy precipitation and thunderstorms and strong winds in many areas.

　　The rain in Panyu is like pouring water.

　　The Shenzhen Meteorological Observatory was also on April 6.

　　At 11: 29, some areas will be

　　Yellow rainstorm warning signal upgraded to orange.

　　And expand yellow rainstorm warning signal to the whole city.

　　Emphasize that the whole city of Shenzhen has entered a state of rainstorm defense.

　　Some netizens in Shenzhen said

　　"How big! You can’t see the opposite building. "

　　According to meteorological and hydrological monitoring

　　8: 00 on April 5th to 8: 00 on April 6th.

　　There are 150 towns and streets in Guangdong Province.

　　Heavy rain of more than 100 mm was recorded.

　　There are 180 towns and streets

　　A rainstorm of 50 mm to 100 mm was recorded

　　It is reported that from 14 o’clock today to 14 o’clock tomorrow.

　　Central and northwest Guangdong

　　Local rainstorm or heavy rainstorm

　　Parts of central and eastern Guangdong and other places

　　There will be thunderstorms, strong winds or hail above magnitude 8.

　　Pay attention to prevention!

　　Affected by heavy rain in Guangdong

　　Some trains will be delayed.

　　Affected by the rainstorm in Guangdong, the transportation order of Hangzhou-Shenzhen high-speed railway, Nanguang high-speed railway, Guiguang high-speed railway, Beijing-Guangzhou line, Beijing-Kowloon line and Guang Mao line under the management of Guangzhou Bureau of China Railway was affected to some extent.

　　In order to ensure the safety of passenger train transportation, the railway department takes speed-limiting measures for trains passing through the above lines, and some trains will be delayed to varying degrees.

　　Please pay attention to the information of Railway 12306App and Guangzhou Railway Weibo in time, or call the 12306 Railway Customer Service Center for telephone consultation to arrange the trip reasonably.

　　The "Qingming" rain will obviously weaken on the 8 th

　　@ Guangdong Weather Forecast, on April 6-7, it will continue to be affected by the fluctuation of the southern branch and the maintenance of the shear line. There will still be obvious precipitation in cities and counties in northern Guangdong and the Pearl River Delta, and some cities and counties will be accompanied by strong lightning, short-term winds of magnitude 8-10 and strong convective weather such as small hail;

　　Since the 8th, with the strengthening of the subtropical high and the weakening of the low-level southerly wind, the precipitation in Guangdong Province has obviously weakened and the temperature has risen.

　　The specific forecast is as follows:

　　On the 6th, there were heavy rains in the cities and counties in northern Guangdong and the north-central Pearl River Delta, with some heavy rains, some heavy rains and some (heavy) showers in other cities and counties in eastern Guangdong and the Pearl River Delta.

　　On the 7th, there were heavy rains and partial (heavy rains) in southern Shaoguan, Heyuan, Meizhou, Pearl River Delta and cities and counties in eastern Guangdong, moderate to heavy rains and partial heavy rains in Qingyuan and northern Shaoguan, cloudy in Leizhou Peninsula, and scattered (thunder) showers in other cities and counties.

　　On the 8th, there was moderate to heavy rain in the north-central cities and counties, while the rest cities and counties were cloudy with some (thunder) showers.

　　On the 9th, most of Guangdong Province was cloudy to cloudy, with some showers.

household garbage

processing method

I believe many friends in life.

You can see garbage trucks recycling garbage.

After the domestic garbage is thrown-collected-transported

It’s time to deal with it

Different types of garbage

Treatment methods are different.

Let’s take a look at the treatment method of garbage classification.

Disposal methods of recyclable materials

one

Garbage recycling method:

After the garbage is classified, the substances that can be directly used are recycled. Such as: waste glass, plastic, metal, paper, books and newspapers, wood waste cloth, waste oil, etc.

2

Garbage recycling method:

This is a common method adopted by all countries in the world, which can not only completely disinfect and kill pests, but also turn garbage into energy.

three

Garbage composting method:

According to the traditional principle of agricultural fertilizer accumulation, organic garbage and microorganisms in soil are used to transform garbage into organic fertilizer for improving soil.

four

Biodegradation of garbage:

Using a variety of flora with multi-function and high degradation ability to accelerate the decomposition of organic and inorganic substances in garbage, so as to turn waste into treasure and make the best use of it. According to different strains, it can be divided into anaerobic degradation and oxidative degradation. It can be seen that methods should be paid attention to when dealing with recyclable garbage. For example, after the garbage is classified, the substances that can be directly used can be reused. Such as: waste glass, plastic, metal, paper, books and newspapers, wood waste cloth, waste oil, etc.

Harmful waste’s handling method

one

fill in waste

For some harmful waste, landfill can be used for disposal. Landfill is to dig some potholes in advance, then pour some collected harmful waste into it, and then landfill it to let time slowly decompose these harmful waste.

2

set on fire

Some harmful waste can also be treated by incineration, but incineration has a great disadvantage, that is, it will cause great damage to the environment. However, some harmful garbage must be treated by special incineration, which cannot be disposed of by other methods. Therefore, incineration must be adopted to treat some special harmful waste.

three

special handling

There are also some harmful garbage disposal, which must go through special disposal procedures. The procedures are very complicated, but the disposal procedures are necessary, because only through such complicated procedures can these garbage be successfully decomposed and disposed of successfully, so as not to cause greater pollution impact on the environment.

four

Composting method

Some special harmful waste can also be treated by composting. The so-called composting is to pile up these harmful wastes for a certain period of time, and then decompose them through the chemical interaction between wastes. The new substances produced can also be used in other places to realize resource reuse.

Treatment method of kitchen waste

one

Landfill:

After the garbage is classified, the substances that can be directly used are recycled. Such as: waste glass, plastic, metal, paper, books and newspapers, wood waste cloth, waste oil, etc.

2

Fertilization treatment:

After the garbage is classified, the substances that can be directly used are recycled. Such as: waste glass, plastic, metal, paper, books and newspapers, wood waste cloth, waste oil, etc.

three

Feed treatment:

The principle of feed treatment of kitchen waste is to use a large amount of organic matter contained in kitchen waste, and after crushing, dehydration, fermentation and soft and hard separation, the waste will be transformed into high-calorie animal feed, turning waste into treasure.

four

Energy treatment:

The energy treatment of kitchen waste has risen rapidly in recent years, mainly including incineration, thermal decomposition and hydrogen production by fermentation. Incineration has a high efficiency in treating kitchen waste, and it will produce about 5% residues that are good at disposal. Incineration is carried out in a special incinerator, and the generated heat energy can be converted into steam or electric energy, thus realizing the recycling of energy.

five

Microbial treatment:

Microbial treatment of kitchen waste refers to the technology of putting safe microbial inoculum into the waste treatment box, fully mixing and stirring with kitchen waste, and decomposing kitchen waste into water, carbon dioxide and bioenergy by releasing a large number of digestive enzymes. During the working period, microorganisms do not need to be heated, and the waste treatment rate exceeds 99.37%. The produced wastewater can be discharged through pipes or irrigated with green plants, and microbial strains in the water can improve the soil environment.

Huge domestic waste volume

Need a more efficient processing method.

Under the restriction of ecological red line

Higher requirements are put forward for the treatment of domestic waste.

For urban residents,

Domestic garbage can also turn waste into treasure.

The use value is very high.

David hereby appeals to everyone.

Make more use of domestic garbage in life.

Reduce the burden of garbage disposal

Maximize their value.

Original title: Garbage Classification | Disposal Methods of Domestic Garbage

Read the original text

The blue word cultural industry reviews above the point pay attention to and star the standard.

Chinese’s pursuit of eating this thing has no end. Bilibili launched a food documentary film "A String of Life" to dig deep into the barbecue category, showing the unique barbecue culture all over the country, which greatly stimulated the online audience to meet the demand of taste buds. At the same time, the charm of online food documentaries has also extended to the offline. IP-themed restaurants have broken the secondary wall and landed offline stores, and business has exploded. With the arrival of the new wave of consumption, more popular online IP content began to land in offline theme brand restaurants. This "IP+ catering" model once again aroused the author’s thinking. What is the cultural password of the operation mode of theme restaurants? Does emotion play a key role in the transformation of brand sales under the "IP+" mode? Let’s follow the author’s writing, make a thoughtful foodie together, and embrace the warm fireworks in this world.

author　| Blackcurrant

edit　| Min Lu

source　| parity school

The text is 4690 words in total | Estimated reading time is 12 minutes.

Roadside barbecue shops, a small table, dozens of strings of fragrant meat tendons, feeling such a fireworks atmosphere, often sigh that "life is so pleasant."

Recently, the first offline experience store of "A String of Life" in Central China landed in Wuhan, setting off a wave of fireworks consumption.

Previously,Authorized cross-border catering brand cooperation through IPStation B has launched a series of "peripheral" food and beverage outlets, such as the authorized barbecue restaurant of Life, the authorized hot pot restaurant of Life Like Boiling, and the authorized noodle shop of My Powder You.

With the arrival of the new consumption wave, more online content IP began to land as theme brand restaurants, and IP has begun to become a "golden signboard" in the hands of more catering brands..

What is the magic of this "rising star" who opened in Wuhan with a large number of students and rushed to the top of the public comment list during the trial operation? Behind its popularity, will IP-themed restaurants be a good business? Will the line of A String of Life be a solution?

With the curiosity of thousands of foodies, I turned on the computer and completed a "time and space experience" from online food documentary to offline food experience store.

When "Thank you for your hospitality" becomes a reality

Walking into the Wuhan store of "A String of Life", the signs of gourmet shops appearing in films such as "Ximen Barbecue" and "Gaolaozhuang Special Barbecue" all excited thousands of loyal fans of this documentary.

△ Signboard even-odd shooting with street flavor and sense of technology

From the poster wall of "Little TV" and "A String of Life" at the door to the interactive barrage screen on the ceiling, online elements can be seen everywhere in the store, creating a Cyberpunk-style immersion that is integrated with street culture.

"Gorgeous and rich elements without any sense of disobedience" is my first impression of this store.

In addition to the environment, the store almost restored the mouth-watering foods in the documentary one by one. Sanliqiao Roasted Heart Tube, Yibin Roasted Pig’s Nose Tendon and Baise Explosicum Roasted Pig’s Eye … all come from the delicious food recorded in the film, which reminds me of the long-lost intimacy from the documentary again. At the moment when the delicious food is served,The "dimensional wall" was completely broken..

△ The dimensional wall was broken. Even-odd shooting.

Besides satisfying my picky taste buds, this place is also an entertainment planet for our young people. There are three or two old-fashioned game consoles on display in the corner of the store, which instantly brings my thoughts back to my schooldays.

The entertainment area on the second floor is full of e-sports fans watching League of Legends S11. In addition to continuing to enjoy drinks and snacks, anime lovers can also take photos with their favorite two-dimensional image and buy directly around bilibili.

In my eyes, the combination of rich online elements and fireworks in the market makes it not only a barbecue shop, but also a collection of popular food, trend culture and circle interests.

The root of all this has to start from the online.The documentary "A String of Life" was born in 2018, deeply cultivating barbecue categories and showing the unique barbecue culture all over the country.

In the last two seasons,"A String of Life" not only has a broadcast volume of up to 200 million and nearly 2.5 million barrage interactions, but also has a score far above average in bilibili and Douban..

△ The end of each episode of the documentary was screened by "Thank you for your hospitality"

It is not difficult to understand why the documentary "A String of Life" became an explosion. It is enough to attract people’s attention from barbecue stalls all over the world to local specialties such as plum meat, silkworm chrysalis, scallops, oysters, beef and mutton, and the narrative method of documentary interspersed with interviews from the perspective of exploring shops gives the audience an immersive experience, coupled with the humanistic feelings of copywriting and barrage interaction, which makes the viewing atmosphere full.

The audience’s love for content greatly stimulated the online audience to meet the needs of taste buds, and also extended the charm of online food documentaries to offline.

In August 2019, the first barbecue experience store named "A String of Life" in China was opened in Yangpu District, Shanghai. Since its opening one and a half years ago, it has received more than 400,000 customers’ traffic and jumped into the forefront of new catering brands with their own traffic.

In 2020, the first branch of "A String of Life" landed in Shanghai Daning Music Plaza, and held in-store watching activities in combination with the League of Legends Finals S10, which was popular in this season, and once again made countless circles.

This year, the IP license of the documentary "A String of Life" has been extended to the whole country, and the opening of Wuhan store is a further exploration of this model. And bilibili food documentary "Life is like Boiling" authorized hot pot restaurant and "I Fen You" authorized Suo Fen Store also opened one after another.

From the enthusiastic response of online audiences and offline consumers, it is composed of food culture.IP+ catering "With a wide and huge audience, it has a very high growth potential.

However, a new model still needs to be honed by the market to see its final color, so it is extremely necessary to analyze its landing operation plan and the feasibility of long-term survival from the perspective of commercial operation.

"XX theme restaurant"

For the catering industry, the "IP+ catering" model is not a new thing. In recent years, star and animation restaurants have blossomed everywhere. But it is not easy to do it well.

Previously,Operation mode of "star+catering"Once popular. Many stars have opened food and beverage outlets. With the help of behind-the-scenes catering management companies, their profits have been greatly improved in the short term by using their own fan base and influence to expand their stores quickly and earn franchise fees.

For example, Xianhezhuang, which was endorsed by Michael Chen, expanded almost one store a day after its opening, and set up a new store of 700+ in less than two years.

At the same time, the huge franchise fee also makes the star’s own traffic have a faster short-term liquidity. According to incomplete statistics, franchisees who want to enter Xianhezhuang, which is endorsed by Michael Chen, need to pay 1.5 million yuan, including the joining fee, while the joining fee of 250,000 yuan for the hot pot brand Zaomenkan, which is endorsed by Sean, and 125,000 yuan for natural to stay, which is endorsed by Guan Xiaotong, is far higher than the joining level of ordinary brands in the market.

However, although the star IP has huge traffic potential, the IP itself is too low in connection with catering, and it cannot form a series connection with the food at the catering end and the storefront environment in terms of content.

At the same time, the frequent red light events in food safety, capital chain operation and management also show the uncertainty of this model.

△ Xianhezhuang, once popular

Then, why can bilibili’s "documentary IP+ catering" mode work?

First of all, the combination of food documentary IP and catering is consistent with its own categories and products from the content theme.Compared with IP such as stars, documentaries that use real life as creative material and resonate with users also make landing more natural and skillful. After the food documentary "China on the Tip of the Tongue" was broadcast, it led a large number of restaurants to play the name of "the same tip of the tongue". The popularity of the documentary "A String of Life" has also brought goods to many shops in the film.

According to the consumers on the opening day in Wuhan, more than 70% of the customers know about the documentary "A String of Life", and many young people are attracted by the food in the documentary, so they have the need to go offline for personal verification.

It can be seen that the cultural IP of food documentaries is rich, the drainage method is more natural and reasonable, and the inheritance of online elements also ensures the customer experience.

In the context of the continuous production of bilibili food documentaries, the online content is constantly updated and accepted, and the connotation of IP is constantly extended, which also ensures that the corresponding offline brands can maintain a high degree of attention. This summer, bilibili released the "Inevitable bilibili Food History" plan, and launched five food documentaries, including "Come for a Snack", including "A String of Life 3".

At the same time, the professional catering management company is responsible for the daily operation to ensure the excellent quality of offline stores and the continuation of online content reputation.At present, the comprehensive scores of the three offline stores of A String of Life in Shanghai are all above 4.6.

Good quality and the continuous output of food culture IP are the biggest guarantee for the high repurchase rate of catering stores.

In addition, bilibili’s "IP+ catering" also means multi-dimensional integration.The offline store of "A String of Life" provides consumers with a complex experience through its unique decoration style, plus the setting of game entertainment area and animation culture display area. Building a business derivative of League of Legends World Tournament has become the crowning touch to meet the diversified needs of consumers.

"Watching the League of Legends game in the barbecue restaurant is really an unprecedented wonderful experience." A Wuhan college student told me this on the opening day.

Bilibili has a complete IP development industrial chain and different forms of cooperation, and the future cooperation with catering brands will also have a broader space. Bilibili’s own image 22, 33 and small TV jointly launched a theme coffee shop, while Guochuang animation "heavenly god blesses the people" and KFC Dream jointly created a theme store, launched limited products and theme surrounding.

Behind the bursting of many bubbles, a more mature "IP+ catering" model is showing its growth potential.

Key words behind IP+: emotion

Tracing back to the source, "A String of Life" offline experience store"Food Documentary IP+ Catering"The success of the model is not a model innovation in the traditional sense of catering, and it is not novel even in the broader IP industry.

Therefore, it seems novel to make a food documentary into a restaurant. In fact, it is not an isolated case that pops out of a crack in the stone, but a typical case that puts people’s love and emotion into the actual scene.

In fact, the past“IP+”The successful case of this project is enough to illustrate the feasibility of moving forward in this direction.

CLE’s White Paper on China’s Brand Licensing Industry shows that in 2020, the retail sales of brand-licensed consumer goods in China has reached 110.6 billion yuan. At the same time, in 2019, the global sales revenue of licensed goods and services reached US$ 292.8 billion, up by 4.5% year-on-year, showing the great potential for the development of the licensed industry market.

△ Source: Prospective Economist APP Parity Mapping

be like"IP+ catering" modeJust like bringing huge offline traffic to the brand, the biggest role of IP itself is to use emotional transmission to bring sales conversion and popularity improvement to products and brands.

There are hundreds of millions of fans behind phenomenal IP such as The Avengers, the glory of the king and League of Legends.

Including animated images such as Peggy Piggy and Pleasant Goat, movie characters such as Marvel Comics and Harry Potter, and variety shows such as Everyday Up and Happy Camp, IP may be just a simple symbol or element, but the content behind it is the key to help this model.

A typical case is the rapid growth of children’s theme restaurants. According to the report of commercial real estate cloud think tank, there are more than 350 children’s theme restaurants operating in China by 2020, and the growth rate is still rising.

In foreign countries, the scale of this industry is even larger. Ginza Alice in Wonderland Restaurant in Tokyo, Japan, and Bear Theme Experience Hall in South Korea are well-known all over the world.

Especially after the introduction of the Bear Theme Experience Hall into China, the average daily passenger flow reached nearly 250, and the average daily turnover rate could reach as many as 10 times during the peak period.

Recently, Universal Studios, which has strong IPs such as Minions and Harry Potter, has also brought fire to a number of restaurants with the theme of "Minions" and "Butter Beer".

It can be said that children’s theme restaurants, which mainly focus on animation, animation and game IP, have great appeal to the vertical crowd, and also create a faster brand communication effect, and behind the booming is the greatest affirmation of the feasibility of the "IP+ catering" model.

Therefore, along this verified and feasible direction, bilibili has overcome the problem that the traditional "IP+ catering" dishes are difficult to blend with the decoration environment and theme, and has perfectly combined the street flavor with the online food culture, incorporating the complex elements such as personal design, emotion and culture.

Of course, historical experience tells us that,The winning magic weapon for catering industry to finally meet consumers’ demands is still taste and cost performance, which is also a topic that catering brands can not avoid for a long time.. At this point, the market and time may be needed to give more feedback.

Write it at the end

Under the new consumption wave, the combination with food culture IP has become a way for catering brands to stand out. With the emerging people who will love to become life, such as subculture and Eryuan, occupying the market, in the future, companies and brands with strong IP will play this model to the extreme.

This is the general trend under the background of the real economy returning to the main stage:Use online traffic to make up for the weakness of the real economy, and at the same time better present the online ecology offline.

On the other hand, as mentioned in the article, the catering industry’s emphasis on product quality will not change because of the diversification of operating models.

Any new idea of catering business model can’t violate this law. The model can raise the upper limit of the brand, and the quality determines the bottom line of the brand.

After all, in China, eating this thing is a trillion-dollar business, and it is also the skill of thousands of people.

References:

1. "Chemical Reaction of Wenchuang IP+ Catering" is billion euros.

2. "IP catering brand marketing will break out! The underlying logic behind it turns out to be like this … "Diners talk about catering for a long time.

　　BEIJING, Dec. 29 (Xinhua)-Emil Wakin Chau’s concert at Taipei Dome ended successfully the night before. Although his daughter Zhou Houen made a mistake when she sang on stage due to stage fright, the clear timbre was still amazing.

　　Taiwan Province media reported that at the celebration dinner, Emil Wakin Chau said, "I don’t encourage or oppose it." Let the daughter decide for herself.

　　As for his 19-year-old son, Zhou Houan, who studied drama, he was famous for forgetting words and boasted his son’s good memory: "He wanted to sing and perform in the graduation performance, and he didn’t miss a word!" He said that he and Tayu Lo, Jonathan Lee and Zhang Zhenyue formed a "Vertical SUPER BAND". Jackie Chan wanted to join, and he said with a smile, "Jackie Chan said to add one person! Or at least leave me a song. " But they haven’t promised Jackie Chan yet.

Editor: Liu Li

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Special feature of 1905 film network "The spacecraft requests to land, and the command center is ready!" I saw Jackie Chan "falling from the sky" in a spacesuit.

This is not the shooting scene of a sci-fi blockbuster, but the closing ceremony of the 5th Jackie Chan International Action Movie Week.

On the evening of July 27th, the 7-day Jackie Chan International Action Movie Week came to an end in the ancient capital Datong. This year’s Film Week is co-sponsored by Film Channel, Datong Municipal People’s Government and Jackie Chan International Group. With the theme of "Seeing Great Harmony with Your Heart", the concept of "More Action, More International and More Splendid", the core of poverty alleviation is to promote cultural precision and poverty alleviation, and action movies are used as the medium to promote the international spread of China culture and promote the exchange and mutual learning of world civilizations.

Since July 21st, the 5th Jackie Chan International Action Film Week has held a series of wonderful activities, such as the protection plan of the ancient Great Wall against poverty, the opening ceremony, the Star Action Datong Yellow Flower Ordering Conference, the International Fan Carnival, Yungang International Forum, the action film screening, and the "Iron Man" honor selection, which brought a series of film culture feasts to the global audience.

Nearly 100 global filmmakers, including Jackie Chan, Tsui Hark, Jason Wu, martin campbell, Yasuaki Kurata and Adrien Brody, gathered in Datong to talk about the integration and breakthrough of movies, discuss the development and inheritance of action movies together, carry forward the craftsmanship and continue the cultural consciousness of exchange and mutual learning.

On the night of the closing ceremony, Chinese and foreign filmmakers such as Yuan Heping, Liu Weiqiang, Sergei Podlov, paul haggis, Kara Wai, Liu Yifei, Tong Liya, Jing Tian, Han Geng, Chen Daoming, Chang Pangui, Zhang Lanxin, Wu Yue and Wang Dalu gathered together to help global action filmmakers, while singers such as Li Zongsheng, Zhou Huajian, Wang Leehom, Zhang Liangying and Chang Shilei.

The original heart does not change. According to legend, filmmakers join hands to promote China culture to the world

Yuan Heping was awarded lifelong achievement in recognition of Jackie Chan and Jason Wu’s initial heart and inheritance.

Jackie Chan International Action Movie Week aims to commend filmmakers who have made outstanding contributions to action movies, promote the exchange and industrial development of action movies, focus on cultivating new forces of global action movies, and at the same time build a permanent, open, pluralistic and inclusive international dialogue platform for action movies around the world, so as to promote mutual learning among cultures. This also echoes the six key words "movie", "climbing", "science and technology", "integration", "inheritance" and "future" closely around the closing night. The stage design full of science and technology that night also reflected the integration of eastern and western civilizations, and brought the audience into the future world with advanced technology and shared civilization.

As one of the highlights of the film week, the "Iron Man" commendation and selection is the focus of attention every year, and this year is particularly exciting. A total of 152 films from 36 countries participated in the competition, and the number and proportion of overseas films all reached the highest in history. After fierce competition, 10 action movies from 7 countries stood out and were shortlisted for the final selection. In the end, China’s film "Big Man", Indian film and Russian film "T-34 Tank" shared 11 "Iron Man" honors.

It is worth mentioning that this year’s film festival invited seven filmmakers from six countries to form an international jury for the first time, and the famous Chinese director Xu Ke served as the chairman of the jury. Their selection not only inherited the wonderful characteristics of action movies, but also fully demonstrated the multicultural vision.

In the end, the jury will give this Jackie Chan International Action Film Week the "highest praise" — — The lifetime achievement commendation was awarded to Yuan Heping, a famous action director and director in Hong Kong, China. The commentary reads: "Drinking horses for a lifetime is a great achievement in the world; Plan and create a screen kung fu empire. He has been on the screen for more than half a century and cultivated countless new action people. He is the creator, pioneer and leader of action movies. The world’s first martial finger, he, can afford it. Yuan Heping, a master! "

Yuan Heping, who has been in the cinema for 57 years, has directed classic films such as "Kung Fu" and created a precedent for kung fu comedy. As a film directed by martial arts, he has fused the oriental meaning with western aesthetics, broken down cultural barriers, reshaped the true meaning of action, and left China Kung Fu in the world film history.

In his speech, Yuan Heping hit the floor said: "China’s films go abroad mainly by kung fu films. Jackie Chan, Bruce Lee and Jet Li are the best models. Who can take over after Sammo Hung, Jackie Chan, Donnie Yen and Jason Wu? Kung Fu is the quintessence of China, and Kung Fu movies should be passed down by someone. "

Wu Jing expressed the initial intention of China action filmmakers to strive for progress and climb the peak bravely, and also represented the inheritance spirit of China films passed down from generation to generation.

Representatives of multinational stuntmen associations gathered in Datong to promote the integration of world civilizations through exchanges and mutual learning.

Jackie Chan, Jonathan Lee and Emil Wakin Chau sang "True Hero" to pay tribute to the filmmakers.

It is one of the important meanings of Jackie Chan International Action Film Week to promote the dialogue among filmmakers from all countries on the platform of pluralistic coexistence. At this film week, representatives of stuntmen Association from China, Russian, Japanese, German and other eight countries and regions launched a wonderful frontier ideological collision in Datong on the topic of new breakthroughs in action movies in the new era and new technology. At the closing ceremony, these representatives of stuntmen Association and Jackie Chan, the initiator of Film Week, presented a special flag to Datong for permanent commemoration. The flag is painted with the LOGO of the stuntmen Association from all over the world, symbolizing the solidarity and friendship of stuntmen, and the determination to work together to promote the integration of world civilizations.

That night, Jonathan Lee and Emil Wakin Chau also made a surprise appearance. Together with Jackie Chan, they sang the classic song "True Hero". The passionate melody instantly brought the audience back to last romance 26 years ago, and also pushed the atmosphere of the audience to a climax. Sally Yeh, Wang Leehom, Jane Zhang, Chang Shilei and other powerful singers also took the stage to sing, paying tribute to the action filmmakers with their songs.

We really should applaud these heroes behind the scenes. As the saying goes, one minute on stage takes ten years off stage.

Martial arts practitioners from generation to generation have made the extensive and profound China Wushu inherit and spread all over the world. Generation after generation of action filmmakers have pushed forward, letting the world know about China Kung Fu and spreading the chivalrous spirit to every corner of the world. Light and shadow bear the filmmakers’ dreams, and blood, tears and pain record the filmmakers’ growth. On the road to dreams, there is no shortcut, and courage and ability are the sharp tools to break through obstacles. Thanks to the efforts of filmmakers, China’s excellent traditional culture has been passed down from generation to generation, going abroad and spreading to the world.

The fifth Jackie Chan International Action Film Week has come to an end, but the pace of action filmmakers will not stop. Filmmakers from all over the world will not change their initial intentions of challenging, exploring, exchanging and learning from each other, and continue to move forward and work hard for the integration of world civilization.

Join hands and climb the peak bravely. See you next year at the 6th Jackie Chan International Action Film Week.

Complete commendation list of the 5th Jackie Chan International Action Film Week:

Iron Man’s Best Action Film: "The Big Man" (China)

Best Director of Iron Man: He Quan’s Warrior (China)

Iron Man’s Best Action Actor: Wang Qianyuan’s "Big Man" (China)

Iron Man’s Best Action Actress: Fatima Sana Shaikh’s Indian Mob (India)

Best Screenplay for Iron Man: Warrior by He Quan, Zhang Liangxue and Wu Tongli (China)

Best Art Design of Iron Man: Lin Ziqiao (China/Hong Kong, China)

Best Photography of Iron Man: Jason Kwan Chi-Yiu (China/Hong Kong, China)

Iron Man’s Best Action Scene Guidance: Chung Chi Li and Parviz Sheikh (India)

Best Editing of Iron Man: Dmitry Kolabernikov (Russia)

The Iron Man Jury specially commended: Calari (India) and T-34 Tank (Russia).

Lifelong Achievement Commendation: Yuan Heping (Hong Kong, China)

　　International Online Report (Reporter Tamia Liu): A few days ago, the reporter learned that since its launch in May last year, the European Center in China, located in Chengdu, Sichuan, has received 151 applications from 39 countries, which has been favored by European institutions and enterprises.

　　It is understood that the China-Europe Center has 46 floors and is 192 meters high. As a platform for comprehensive cooperation and exchanges between China and Europe, China — The European Center promotes all-round cooperation between Chinese and European enterprises in capital, brand management, market expansion, transnational technology transfer transactions, project development, etc., which provides great convenience for accelerating the gathering of European resources such as business, science and technology, education, culture and art exhibitions.

　　At present, China-Europe Center has successively hosted the 2017 International Entrepreneurship Incubation Summit, the 12th European Fair, the China-EU Innovation and Venture Capital Summit and other activities. The EU also called the embassies of member countries in China to promote the China-Europe Center. Bai Xindi, representative of French Montpellier Mediterranean Region in China, told reporters that the 48 enterprises and institutions in Europe and countries along the Belt and Road have made economic and trade cooperation more convenient: "There are representatives from cities, enterprises and chambers of commerce and industry, all in the same place. So if we have any projects or cooperation to talk about, we can also talk about some things with our European partners and give you more and greater cooperation opportunities. "

　　In addition, in the European Center of China, the local government provides one-stop services for the settled institutions and enterprises, and the settled enterprises can successfully complete corporate tax payment, insurance and other businesses in the European Center, making it more convenient for Europeans to invest in Chengdu. Chengdu High-tech Zone has also issued a number of policies to provide rent relief, operating subsidies, one-time decoration subsidies, project start-up funds, supporting services and other support for settled institutions or enterprises.

　　"Recalling when I first started my business, I didn’t expect money to be my biggest problem. What I still remember is that my brothers spontaneously pooled their money to support me. At that time, there was an employee who saved 100,000 yuan for many years. It can be said that all his possessions were directly patted on the table and said,’ Song Ge, this matter is settled.’ " Song Hongwei talked about the initial moment of the establishment of Kehaowanjia Supermarket, and his eyes were still glowing. "This touched me deeply. I can’t live up to their expectations, which is also the greatest motivation for me to persist." This desperate trust allowed him to split the community store into 18 chain stores within three years, setting a regional record of one million dollars a day and becoming a phenomenal entrepreneur in the physical retail industry.

　　Breaking Community Retail: The Fission Code from Single Store to Regional Benchmark

　　When talking about the original intention of creating a good customer, Song Hongwei bluntly stems from his insight into the pain points of traditional retail: "In fact, what community residents need is not a big and comprehensive store, but the convenience of’ buying reliable goods in two steps’." Therefore, he carved "convenience, high quality and being close to the people" into the brand.

　　"An aunt spent a long time thinking about the price difference between two packs of salt. I suddenly understood that community retail earned not the price difference, but the trust of others!" Because of this trust, he pioneered the supplier grading evaluation system and led the team to go deep into the source of supply chain to control quality; When introducing the intelligent management system, we insist on letting the technical team follow the store staff’s practice, only to make the system more suitable for the real operation scene. He often chants to the team: "Business models can be copied, but people’s minds can’t be figured out, and even the best business model is useless."

　　Breaking the circle of live broadcast: the digital breakthrough of traditional retail

　　"At that time, when the e-commerce was the fiercest, I stood in a store with few people and had an idea: I had to rebuild a way for the supermarket in the live broadcast room." Song Hongwei recalled the scene of the live broadcast at that time. "At that time, my peers thought I was crazy, but I just thought it could be done."

　　He took the team to polish the live broadcast logic all night. While others were still studying the beauty filter, he had already found out the doorway: "Fresh food should be cut and broadcast, food should be eaten on the spot, and the audience can see the quality of things, which is more convincing than any copy." On the day of the first show, he personally went into battle to control the field. His "store parade" live broadcast mode set a record for online viewing of regional supermarkets, and the order volume in the background exceeded expectations by three times. "When I saw that the barrage was covered with’ this watermelon looks sweet’, I knew that this set of play was successful."

　　While his peers are still exploring how to do live broadcast, he has built a "selection-display-distribution" full-link standardization system: "People don’t treat live broadcast as a promotion, I will operate it as a new store." In just three months, he led the team to make the live group purchase the first in the regional market, and the industry commented that it "activated traditional retail genes with Internet thinking, showing a rare business breaking ability".

　　Empowering industries: from business leaders to ecological builders

　　"It is not a skill for a person to earn money, but it is a skill to let his peers live well." Song Hongwei talked about the original intention of industry empowerment. He personally polished the underlying logic of the "retail empowerment plan" and dismantled the actual combat system of customers into a four-in-one system of "supply chain optimization-digital transformation-service innovation-brand culture". "This thing can’t be thought of by sitting in the office. It is the doorway that we moved goods in the warehouse, stayed up all night in the live broadcast room, and missed the account at the store checkout counter." Now the retail empowerment plan initiated by him has traveled all over the country with this methodology.

　　"Now helping more than a thousand stores find the profit growth curve is more fulfilling than opening 100 stores myself." On the podium of the physical retail innovation summit, he said, "What is ()? Instead of running faster than others, you can take a group of people out of the track where there is no road! "

　　From the breakthrough of a single store to the transformation of industry empowerment, he has always adhered to a unique business philosophy: "Power never depends on talent, but on making every choice an industry yardstick." As the founder of Kehaowanjia supermarket chain, the theoretical proponent of "the core competitiveness of chain supermarkets" and the real new retail live broadcast empowerment fighter, he not only built 18 regional benchmark stores in just three years, but also created a performance myth of millions of flowing water in a single day. In the year after the transformation, he helped more than 1,000 small and medium-sized supermarkets to achieve a significant profit jump with his original empowerment system.

　　The audience visited the booth of China Ordnance Industry Corporation at the annual meeting of China Association for Science and Technology, integration of defense and civilian technologies Science and Technology Innovation Exhibition. Xinhua news agency

　　[Expert perspective]

　　The 19th National Congress of the Communist Party of China clearly incorporated integration of defense and civilian technologies into the scientific system of the supreme leader’s Socialism with Chinese characteristics Thought in the new era, especially the supreme leader’s thought of strengthening the army, and incorporated integration of defense and civilian technologies’s development strategy into the strategic system of strengthening the country in the new era, further demonstrating integration of defense and civilian technologies’s strategic position in strengthening the country and the army. The report of the 19th National Congress of the Communist Party of China pointed out that "the deep development pattern of integration of defense and civilian technologies should be formed, and an integrated national strategic system and capability should be built". This thesis profoundly expounds the general goal of integration of defense and civilian technologies’s development in the new era, deepens the understanding of the laws of overall development and security, enriching the country and strengthening the army, and provides a fundamental basis for accelerating the in-depth development of integration of defense and civilian technologies.

　　Core essence

　　Nowadays, national competition is not only the competition of wealth scale and wealth creation ability, but also the comprehensive competition of national strategic ability. How to optimize the national strategic system, effectively enhance and use the national strategic capability, and thus achieve the national strategic objectives has become the top priority of the national strategic operation.

　　The national strategic system is an organic strategic system formed to realize national interests. The overall national strategy is at the top, followed by the national development strategy and national security strategy. The national development strategy is divided into political, economic, cultural, social, ecological and other fields, and the national security strategy is divided into various security fields and military strategies. National strategic ability is the ability to achieve national strategic goals by using national strategic resources, which is embodied in the country’s economic ability, military ability, scientific and technological ability, organization and mobilization ability, system reform ability, strategic planning ability and national cohesion. The national strategic system and capability is an organic whole, which is the unity of national strategic will and strategic capability. The purpose of constructing a complete and effective national strategic system is to form a strong national strategic capability and then realize the national strategic will.

　　Integration of defense and civilian technologies is a process of deepening step by step, and the integration tends to deepen, that is, military-civilian integration. Civil-military integration can not be simply understood as the complete integration of "military" and "people", but refers to the benign state of high synergy, compatibility and interaction when "military" and "people" achieve deep integration. In this state, the economic and national defense systems can fully realize the overall planning of construction, the synchronization of development process, the balanced allocation of resources, the effective interaction of factors, the compatibility of policies and systems, and the unity of organization and implementation.

　　Building an integrated national strategic system and capability is a process of reshaping the national security and development strategic system under the framework of the integrated development of economic construction and national defense construction. By reshaping the strategic system, we will greatly enhance the country’s strategic capabilities such as economic development, scientific and technological innovation, competition in emerging fields, military strategic deterrence, mobilization of emergency response, and dominance of international rules, so as to achieve overall planning of national development and security, overall promotion of economic construction and national defense construction, and integrated use of economic and national defense forces, so as to maximize the benefits of national large-scale system integration and national strategic benefits.

　　Strategic demand

　　In contemporary China, it is of great strategic demand to build an integrated national strategic system and capability.

　　First, the strategic support for the country’s prosperity. National security and development are twin brothers. In essence, national security means defending existing national interests from infringement, while national development means expanding new national interests. Today, with the informationization of war form, the generalization of technology form between military and civilian, and the highly market-oriented economic form, the activities of human beings to create wealth and defend their own security have been in perfect harmony, coexisting and dying together, and the interests of national security and development have been highly integrated. If a country wants to effectively safeguard and expand its national interests and enhance its international influence and discourse power, it can not be separated from the improvement and application of its national strategic capabilities for a moment.

　　A strong national strategic capability should have three indispensable elements, namely, strategic resources, transformation mechanism and strategic planning. Among them, the transformation mechanism is the "hub" for the formation of national strategic capabilities. Good transformation can realize the prosperity of the country and the prosperity of the country; Insufficient transformation will only stop and the national strength will decline; Excessive transformation will be overwhelmed and overdrawn. To realize the transformation effectively, we need a series of effective strategic layout, institutional arrangement and mechanism design, and building an integrated national strategic system is one of the important mechanisms.

　　At present, China is in a period of social transformation. In the process of turning from closed to open, from planned to market, from semi-industrialized society to industrialized and information-based society, there have been some problems such as unbalanced national capacity structure and lack of norms, and the contradictions such as "strong elements, weak systems", "hard fingers and soft fists" are more prominent. At the same time, under the dual separation system of military and civilian, the national security and development strategies are not coordinated enough, and the mutual transformation and application of military and civilian resources are blocked, and it is difficult to fully integrate and transform national strategic resources, which delays the formation of national strategic capabilities to some extent.

　　In order to effectively cope with the severe, complex and diverse challenges faced by China in the historical process of moving from a big country to a powerful country, and better safeguard and expand national interests, it is urgent to strengthen and improve the construction of national strategic capabilities. Promoting integration of defense and civilian technologies’s in-depth development and building an integrated national strategic system and capacity are the strategic levers to "incite" the rise of a powerful country. Through the system integration and military-civilian cooperation at the national strategic level, we can effectively improve the comprehensive application level of national political, economic, military, diplomatic, cultural and other strategic resources and strengths, accelerate the generation of integrated national strategic capabilities, and thus gain more strategic initiative and greater strategic interests in the international strategic game.

　　Second, it is an important support for strengthening the army. Strong military strength and strategic deterrence are important manifestations of national strategic capabilities. Nowadays, with the rapid development of science and technology, the construction of modern military forces has become a complex giant system with high technology density, high resources density and high talent density, and it is increasingly dependent on the national economy, technology and talent base. System confrontation under the condition of information warfare is not only a direct confrontation and contest between military systems, but also a system confrontation based on the overall strength of the country. Whoever can maximize the systematic integration of the overall strength of the country will win the military competitive advantage. From military system confrontation to system confrontation based on the overall strength of the country, it profoundly reflects the change of confrontation form from mechanized war to information war, and also puts forward new requirements for the development mode of army construction.

　　Throughout the world, all military powers are not confined to their own "small circles" of the military, but aggregate the overall resources of the country to build a military power system, and even integrate global resources for their use. For example, relying on its highly mature market economy platform, the United States has realized the integrated utilization of national resources and even global resources by means of government assistance, military demand traction and market operation.

　　For a long time, our army is the army, the people are the people, and the military and the land have their own stalls, so we can’t fully exchange needed goods and promote each other. In today’s era, to achieve the goal of strengthening the army and building a world-class army, we must innovate the concept of army building and development, integrate national defense and army building into the national economic and social development system, and change from the traditional national defense and army building system to the military-civilian integrated national defense and army building system. Therefore, it is necessary to build a national strategic system and ability of military-civilian integration, break the dual system of military and civilian from the national level, open up a channel to support the construction of modern military power system with the overall national strength, and maximize the integration and utilization of national high-quality resources. Only in this way can we integrate the most advanced knowledge, cutting-edge technology and high-quality talent resources in economic and social development, absorb and apply them to the construction of modern national defense and a strong army, and make our army an advanced group with great competitive advantages, thus greatly improving the confrontation ability of the national system.

　　Third, the source of strength to win international scientific and technological and military competitive advantages. Strong innovation ability is the core support of national strategic ability. At present, a new round of scientific and technological revolution, industrial transformation and military revolution in the world is accelerating, and major subversive technologies are constantly emerging, which is reshaping the world competition pattern and changing the balance of national power. Looking at the development of innovative countries in the world, most of them have established a national innovation system and capability of military and civilian integration from the national strategic level, and built a powerful innovation driving mechanism driven by military needs and civilian needs, and military innovation and civilian innovation are benign and mutually reinforcing.

　　At present, China’s scientific and technological innovation has entered the stage of "three runs coexist", which is in a critical stage from quantitative accumulation to qualitative leap, point breakthrough to system capacity improvement. To greatly enhance the national innovation ability, we must break the state of military-civilian separation and closed development of military economy from the national strategic level, coordinate integration of defense and civilian technologies’s development strategy and innovation-driven development strategy, fully tap the huge strategic potential of military-civilian collaborative innovation, and firmly base China’s construction of enriching the country and strengthening the army on the advanced technology of the world. In this sense, building an integrated national strategic system and capability is a profound revolution in the regeneration of national scientific and technological innovation capability. If we win this revolution, we will be able to gain a strong synergy of national scientific and technological innovation, and greatly accelerate the process of building an innovative country and building a world-class scientific and technological power.

　　Construction path

　　The first is to strengthen the top-level design. The report of the 19th National Congress of the Communist Party of China clearly stated that it is necessary to adhere to the unity of enriching the country and strengthening the military, strengthen unified leadership, top-level design, reform and innovation, and implement major projects, deepen the reform of national defense science, technology and industry, form a deep development pattern of integration of defense and civilian technologies, and build an integrated national strategic system and capability. This requires us to build an integrated national strategic system and capability, make overall plans in the overall process of strengthening the country and the army, seek potential layout in the big pattern of international strategic competition, scientifically formulate road maps and construction schedules, and constantly iteratively optimize with practice. In terms of strategic focus, we should closely follow "resources — Transformation — Ability ",a complete chain, focuses on the formation of national strategic capabilities to promote integration of defense and civilian technologies, and cannot vulgarize integration of defense and civilian technologies. In terms of strategic tasks, we should closely follow the "system, system and benefit" to optimize the development layout, take the establishment of military-civilian integration system and mechanism as the starting point, promote the optimization of integration of defense and civilian technologies system in various fields, fully release the development benefits of integration of defense and civilian technologies, and continuously improve integration of defense and civilian technologies’s contribution rate to national defense and army building and combat effectiveness development, innovation drive and productivity development. On the strategic path, in accordance with the steps of "adjustment, reform, and reshaping", we will advance in an orderly manner and gradually deepen, adhere to incremental integration to drive stock adjustment, and use the integration of emerging fields to force the transformation of traditional fields, and finally achieve "The overall effect of factor interaction, system remodeling, benefit improvement, stimulating innovation and promoting strategic capabilities.

　　The second is to innovate the governance model. Promoting the in-depth development of integration of defense and civilian technologies and building an integrated national strategic system and capability is essentially a process of promoting the transformation of economic construction and national defense construction from fragmented design to integrated military-civilian planning, from key integration areas to multi-field extension and expansion, from loose combination of elements to integration and integration of all elements, and then realizing structural optimization, resource conservation and technological innovation. Under the strong leadership of the Central integration of defense and civilian technologies Development Committee, we should establish and improve the system, mechanism and working mode of cross-military, cross-departmental, cross-field and cross-regional governance, strengthen unified leadership and decision-making, coordinate military and civilian needs, coordinate development planning, coordinate major reforms, coordinate policies and standards, and promote the modernization of national security and development governance.

　　The third is to strengthen national strategic coupling. The 19th National Congress of the Communist Party of China clearly put integration of defense and civilian technologies’s development strategy, the strategy of rejuvenating the country through science and education, the strategy of strengthening the country through talents, the strategy of innovation-driven development, the strategy of rural revitalization, the strategy of regional coordinated development and the strategy of sustainable development into the "seven strategies" for winning a well-off society in an all-round way and building a socialist modernized country in an all-round way, and made clear the leading, basic and overall position of integration of defense and civilian technologies’s development strategy in the national strategic system. To build an integrated national strategic system and capability, a very realistic path is to improve and perfect the coupling mechanism between the national development strategic system and the national security strategic system, and promote the close integration of integration of defense and civilian technologies’s strategy with other national strategies. Only by making full use of the integrated forces of integrated military and civilian planning, integrated construction, integrated use, integrated management and integrated evaluation, and promoting the overall coordination and organic connection of national security strategy and national development strategy at all levels and in all fields, can we achieve the integrated benefits of national large-scale system and maximize the strategic benefits of the country.

　　(Author: Jiang Luming, Wang Weihai, author: integration of defense and civilian technologies Development Research Center, School of Military Management, National Defense University)

Wen | Ruogu

In recent years, women’s power is being seen.

In Liu Yang, China’s first female astronaut in space, we see the female strength with infinite courage. In Tu Youyou, the discoverer of artemisinin and a medical scientist who won the Nobel Prize in Physiology or Medicine, we see the female strength that actively embraces the pressure dilemma. In Quan Hongchan, the Olympic diving champion who broke the world record, we see the female strength that dares to last stand. From Zhang Guimei, the winner of the "July 1 Medal" and the first free high school for girls in China, we see the inner firmness.

With their outstanding contributions in scientific research, aviation, sports and other different fields, the social popularity of "her strength" continues to rise, laying the foundation for the arrival of the "all-female variety show" era.

With the rise of "her power", "all-female variety show" has sprouted in singing and dancing, interviews, reasoning and talk shows. Anchoring this content trend, iQiyi actively leads the content innovation of women’s themes, and takes the lead in launching the first all-female outdoor reality show "Beautiful Battle" with the background of "female power", and comprehensively innovates and integrates in the dimensions of guest lineup, theme setting, scene selection, combat system, value output, etc. It not only strives to show women’s courage, wisdom, tenacity and harmony in the form of exciting games, but also adopts the comprehensive outdoor tour mode of new women.

After it was launched, Beautiful Fight attracted much attention both inside and outside the station. It not only reached the TOP1 of the iQiyi soaring list, but also became the TOP1 of the comprehensive public opinion hot list of Lighthouse & the public opinion hot list of the variety show and the public opinion hot list of Yunhe. In addition, there were 1.9 million discussions and 500 million readings on the main topic of the Weibo program with the same name, which received many positive comments, such as "the theme setting is quite resonant" and "the game is also fun". Behind this series of achievements, it benefits from the comprehensive innovation of Beautiful Battle in terms of guest lineup, program mode and value concept.

Guan Le, Zoey, Wang Meng, YCY and Yuqi Zhang, five women from different fields, different ages and different occupations, started a contest involving IQ, EQ, physical strength and endurance in the different theme world of Beautiful Battle, during which they not only showed their distinctive personal characteristics, but also precipitated a profound friendship, and finally let us see the undefined group image of contemporary women.

Some of them are super strong-wind music, which was previously circled because of its strong core strength, easily lifted YCY and carried Yuqi Zhang on the show, and even the flying warrior Song Xiaobao could not help but admire: "Sister, you are really strong."

Some of them are both wise and brave-in the link of "love advances and retreats together", Zoey first focused on the tactics of not touching balloons, which was wise, and then launched a strategic onslaught, which was brave. In this process, Zoey once broke out the fighting capacity of directly grabbing balloons with bare hands, and the topic # Zoey is actually a brave man # caused a heated discussion.

Some of them are open-minded-although Wang Meng was "the most trusted face at first, secretly doing’ undercover’ things", he hid his identity all the way through the customs, but at the last minute, he realized the recovery of "Desperate Planet" with great love, and this wave of operation filled the pattern. Similarly, when the little girl had to give up dancing because she couldn’t control her mouth to gain weight, Wang Meng, who thought of her similar experience, said that "girls don’t have to be fat and give up everything. Being fat is also a kind of beauty."

Some of them grew up at the speed of light-in the "Time Pursuit War" link, when YCY met a powerful opponent, he changed from full of fear to all-out fighting and won the final victory for the "loving partner". More than that, in the "beautiful swimming pool adventure" link, from the beginning, YCY was afraid of water because she couldn’t swim, to brave the water instead of Wang Meng, who was not allowed by her body. The road to growth that she dared to break through was very intuitive, and the female friendship that helped each other was also touching.

Some of them are full of golden sentences-in every program, everyone will express their opinions around the theme, and Yuqi Zhang is full of golden sentences. When it comes to love, she advocates not doing it. "Be sure to find someone you really like. If you don’t like him so much, it will make you more miserable in this matter." Talking about beauty, Yuqi Zhang shared her daughter’s experience of responding to being said that the skirt was not beautiful in the kindergarten atmosphere, and said, "Beauty is actually what we define ourselves. As long as I am happy, I think I am comfortable today, and I don’t care about other people’s things."

"As long as you shoot, you must be beautiful." In the game challenge, the five guests fully released the unique fighting power of women groups, embodied the beautiful qualities such as output strength, wisdom, courage, kindness and unity, and showed the multi-dimensional strength of young women, which made it possible to export women’s issues in multiple ways.

In addition, every program of Beautiful Battle has different flying warriors-Kenny Lin, Tang Jiuzhou, Wu Dajing, Wang Yanlin and FansiR in the first program cooperated tacitly and laughed constantly with the flying warriors, while Song Xiaobao and Ding Yuxi in the second stage were in great contrast, and the joy of Fei Qiming and Ray Ma in the third stage made the interaction between the flying warriors more open.

The revelation and release of the true temperament of the guests can not be separated from the activation of the tailor-made catalyst "Beautiful Battle". Based on the theme of each program, "Beautiful Battle" has set different theme worlds such as Love Planet, Doll World and Flower Planet, which makes the content scene have more innovative directions.

Specifically, the world of absolute love focuses on the pink atmosphere, with the main scenes such as hollow rooftop, power center and cage. The doll planet focuses on the lovely wind, with many scenes such as grass, swimming pool and castle. The flower planet is shot in the film and television city, and each game link has its own strong antique atmosphere, laying the foundation for the diversified development of the game.

Backed by this series of rich scenes, different forms of combat systems are echoed. Their commonness lies in focusing on hard-core wind and comprehensively examining the combat ability of guests in strong interaction.

It is necessary to examine the ability of cooperation, so there is a "common advance and retreat of love" that needs to be confronted by partners, a "color challenge" that needs Qi Xin’s cooperation, and an "animal sports meeting" that needs to adapt to changes.

In this series of different forms of teamwork, the members of the "beautiful group" think in one place and make efforts in one place, and accomplish their tasks in a fancy manner within the established rules.

For example, in the "Save the Color Challenge" session, in order to get more balls to the finish line, the "Beauty Group" and the "Flying Warrior" either hid the balls in props or put them in their trouser legs, or helped to avoid obstacles, and completed the task with their brains wide open and added a lot of jokes.

It is also necessary to compete for intelligence, so there are "undercover tracking" to test the reasoning ability, "beautiful swimming pool adventure" to inspect the knowledge reserve, and "comparison of arithmetic and learning" to test the logical reasoning and computing ability. This series of combat links will root the knowledge of various topics in different interesting games, and when the guests enthusiastically complete the task, they can also simultaneously drive users to participate in it, and strengthen the users’ memory points and goodwill in the festival with strong participation.

It is also necessary to examine the competitive ability, so there is a "time pursuit war" to defeat the undercover, break the prejudice and save the doll, and end the cycle to save the world of flowers and flowers. They not only have to complete the corresponding tasks within the set time, but also need to avoid the pursuit of "troubled beasts", which makes the whole process both brain-burning and exciting, adding more intensive points of view to the program in a tense rhythm.

Relying on a variety of program scenes and a new hard-core combat system, Beautiful Fight not only provides an organic carrier for women’s personality tension and attitude expression, but also makes the visibility of the program continue to grow, allowing users to get a viewing experience that combines brain-burning, interesting and fun elements, and also allows related values to spread through education, thus realizing the original intention of "attracting the eyes with all-female fighting and spreading with positive energy".

When the theme of comprehensive tour is effectively integrated with "other topics", it is the key to attract the attention of the whole people to export female value in the battle. From "Open your heart, brave enough to love" to "Beauty is diverse" and then to "Besides winning, there is _ _ _ _", every program of "Beautiful Fight" has social hot topics that are based on reality and cover all ages, professions and social circles, and runs through various challenges, showing women’s mutual help and helping each other in the form of fighting, and outputting the attitudes and attitudes of contemporary women.

Taking the topic of "Beauty is pluralistic" as an example, Beautiful Battle is described from two angles:

First, the guest’s point of view-when beautiful groups with distinct personalities join hands to break into the battle front, they show happiness, frankness, blood, wisdom and self-confidence in unity and mutual assistance, show their unique beauty, and put forward the proposition that "beauty is never defined, it has countless possibilities"-

It not only breaks the shackles of external beauty, but also breaks the anxiety of figure by Wang Meng’s sentence "Girls don’t have to be fat, so they have to give up everything. Being fat is also a kind of beauty, and they have to feel happy by themselves", and it also publicizes the connotation of internal beauty. Zoey’s sentence "Beauty has many dimensions, encouraging others is a kind of beauty, and helping others is also a kind of beauty" breaks the anxiety of appearance.

Second, the perspective of passers-by-men, women and children express their opinions in the face of the camera of the program group: "I am confident that I am beautiful", "I want to have a stable and powerful core" and "being good-looking is beautiful, knowledgeable and strong inside, and having my own independent thoughts is even more beautiful". In the eyes of the public, beauty is a happy state of mind, beauty is a powerful inner, beauty is the courage to identify yourself, beauty is the courage to fight and never give up, and beauty is to be yourself.

There are not only personal experiences from the perspective of guests, but also different people from the perspective of the public. "Beautiful Battle" uses multiple perspectives to see through women’s hearts and output women’s views, and achieves wall-breaking resonance in the field of variety and real life, so that the majority of users have emotional resonance.

From content innovation to conception sublimation, Beautiful Fight, in the name of fighting, not only vividly depicts the real picture of women’s solidarity and mutual assistance, but also allows young women’s strength to have more exports and more seeds for women’s thinking to sprout here, which is all the accurate insight and rational output of iQiyi on contemporary women’s emotions and demands.

To some extent, the unique style of "Beautiful Fight" in the program mode is not only the epitome of the platform’s innovative ability on the variety track, but also sets an innovative paradigm for the female outdoor reality show for the industry. Next, "Beautiful Battle" will have more open-minded theme battles to be unlocked. Let’s look forward to it!

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