2021 Stars Project Series Activities-Shanghai College Students’ Background Promotion Camp ended successfully!

On the afternoon of December 19th, 2021, the closing ceremony of the 2021 Stars Project Shanghai College Students’ Background Promotion Camp, hosted by Fudan University and hosted by UniYep Youyue Youth, was successfully held.

The Stars Project Shanghai College Students’ Background Promotion Camp lasted for three days and set up a variety of project links. Including career development planning, sharing of industry big coffee tutors, resume writing interview counseling, design thinking course training, enterprise project practice, and round-table exchange, etc., to provide young students with opportunities to deeply understand corporate culture and industry development.

Through the combination of tutor teaching and project practice drills, young students can improve their general ability in the workplace and master the necessary skills in the workplace.

A total of 108 students signed up for this activity, including Fudan University, Shanghai Jiaotong University, Tongji University, East China Normal University, Shanghai University of Finance and Economics, East China University of Political Science and Law and East China University of Science and Technology. Through layer-by-layer selection, 42 outstanding young students were finally admitted as campers of this activity.

This activity, from the aspects of teaching content, activity form, enterprise tutor and guest lineup, all showed the unique highlights of the series of activities of the Star Project-Shanghai University Student Background Promotion Camp:

Three campers accompany the coach to motivate the campers

Vitality and creativity

Create a pleasant atmosphere through games, cooperate to build a harmonious team, enhance the cohesion of campers in just three days, and let young students gain knowledge in exchanges and grow together in cooperation.

Using the game-based ice-breaking link to help the camp team quickly establish emotional links and create a good team atmosphere.

Through the design thinking workshop, the real case of the enterprise will be brought to the creative and co-creative classroom, and the campers will be guided to have thinking collision and creativity stimulation.

Big coffee tutor shares career planning

And pre-job ability reserve

The big coffee tutor came to the scene to share, help young students to make career development plans during their college years, master resume writing and workplace interview related skills, and teach them how to gain more growth opportunities in the workplace;

Help young students to tap their personal advantages, know themselves, discover themselves and find their own wonderful life;

Special topic of improving young students’ workplace quality and soft power, and realizing self-worth.

In-depth sharing of industry instructors

Campers master industry knowledge.

Invited instructors from six popular industries, namely finance, life service, catering and retail, science and technology, advertising and fast-moving consumer goods, to impart valuable experience to young students, broaden their industry horizons and learn industry knowledge.

one

Guo Tao, founder of CFA Shanghai, answers the employment puzzles and development suggestions in the financial field for young students;

2

Mao Fang, Party Secretary and Vice President of Meituan: Share the development history and corporate culture of Meituan, and help young students to deeply understand the future exhibition strategy of life service industry;

three

Zhang Miaoling, President of Yaming Tiandi Group: Help young students to open a new perspective of tea industry development, learn the knowledge of catering and retail industry, and gain insight into brand development strategies;

four

Feng Hua, Director and General Manager of Shanghai Fuzhi Information Technology Co., Ltd.: Let young students perceive the progress and development of science and technology, and encourage young people to constantly innovate and get out of the comfort zone;

five

Chen Minyuan, Chief Creative Officer of Dentsu Creative China: Share the valuable experience of walking in digital marketing for 20 years, and bring more innovative thinking and creative thinking to young students;

six

Zhang Junfeng, Managing Director of Ipsos: Tell the contents of dry goods in FMCG industry from market research, research methods and other aspects, and disassemble the skills needs of FMCG industry in detail for young students;

Big coffee instructors in six major industries reveal secrets and share hard-core industry knowledge for young students, and help students lay a solid foundation for choosing industry development in the future.

Linkage of government, school and enterprise resources

Young students grow into talents

During the three-day promotion camp, the campers got multi-dimensional and all-round promotion.

At the closing ceremony, Zhuang Hui, deputy director of the Hong Kong, Macao and Taiwan Affairs Office of Fudan University, Mars, deputy director of the Student Affairs Department of the Party Committee of Fudan University, Theway, director of the Graduate Program of the Institute of Oceanwide International Finance of Fudan University, and a number of growth witnesses from all walks of life were invited to observe and comment on the roadshow of the campers’ enterprise innovation projects and witness the three-day and two-night program output of young students.

Finally, in the road show defense, from the five dimensions of comprehensive evaluation and consideration of creative design, brand communication, marketing planning, landing and overall evaluation, three award-winning schemes were jointly selected, and they were awarded the "Most Elegant Award", "Most Creative Award" and "Most Potential Award" respectively. At the same time, each camper will be awarded the official closing certificate of the Star Project Background Promotion Camp.

After the closing ceremony, corporate guests had a round-table exchange with young students, and they collided and discussed with each other through youth growth issues, so as to solve the growth confusion of young students more pertinently.

As the students who participated in the camp said, "We always say that dreams are out of reach, but what does it matter? Tomorrow we will run faster and stretch our arms farther. I believe that one day, we can find the starry sky we want. "

The end of the 2021 background training camp is another beginning. The "Stars Project" series of activities will continue to serve the innovative practice, career development and enterprise internship of young students on both sides of the strait, create opportunities for more students to learn and practice, help young talents develop in the future, and open up a broader space.

Source: @ Siwei Youth